崇礼开板、冬奥倒计时，9800亿冰雪大生意“鸣枪”

Core Viewpoint - The article highlights the rapid development of the ice and snow sports industry in China, particularly in the context of the upcoming Milan-Cortina Winter Olympics, showcasing the early opening of ski resorts and the increasing participation in winter sports [6][22]. Group 1: Ski Resort Developments - The Wanlong Ski Resort opened its season on October 21, marking the earliest opening in its 23-year history, attributed to favorable weather and upgraded snow-making capabilities [8]. - Chongli has established itself as the largest high-end ski resort area in China, with nine international-standard ski resorts and 219 ski trails, enhancing the overall visitor experience through various upgrades [10][12]. - The upcoming "Yunding Peak Season" will host four top-tier international events, featuring elite athletes like Gu Ailing and Su Yiming, further promoting the region as a winter sports destination [10][12]. Group 2: Regional Economic Impact - The ice and snow economy is becoming a key driver for regional vitality, transforming Chongli's tourism from traditional sightseeing to high-end winter vacations, creating numerous job opportunities in ski instruction, resort operations, and hospitality [14]. - In Northeast China, various ski resorts are also gearing up for the winter season, with Liaoning Province planning to host 125 ice and snow events, expected to attract nearly 500,000 participants [16][18]. Group 3: National Ice and Snow Economy - The total scale of China's ice and snow economy reached 980 billion yuan in 2024, reflecting an 8% year-on-year growth, significantly outpacing some traditional industries [22]. - The "ice and snow sports+" concept is emerging as a new engine driving the ice and snow economy, supported by national policies and product supply, aiming for a target of 1.5 trillion yuan by 2030 [22]. Group 4: Upcoming Winter Olympics - As the Milan Winter Olympics approaches, Chinese athletes are intensively training to achieve their best overseas performance, with a focus on surpassing the previous record of 5 gold, 2 silver, and 4 bronze medals from the Vancouver Olympics [24][28]. - Major brands are actively promoting their involvement in the Olympics, with initiatives like the collaboration between the Chinese Olympic Committee and Li Ning to unveil the official gear for the Chinese delegation [30].