直播惹祸？高位回撤近40%，三季度遭基金减持！潮玩巨头怎么了？

Core Viewpoint - The article discusses the recent decline in Pop Mart's stock price due to a "live streaming incident," which resulted in a significant market value loss, despite strong financial performance in Q3 [1][3]. Group 1: Stock Performance - On November 7, Pop Mart's stock dropped by 5.88%, leading to a market value loss of over 17 billion HKD [1]. - The stock has seen a nearly 40% decline over the past two months after reaching a high of 339.8 HKD per share in August [2][3]. - Despite a strong Q3 report showing a revenue increase of 245%-250%, the stock price continued to fall, attributed to concerns over the sustainability of its popular IP products [3][5]. Group 2: Fund Management and Market Sentiment - Public funds have shown a mixed response, with a reduction in the number of funds holding Pop Mart shares from 286 to 180 in Q3, and a decrease in heavy holdings by approximately 31% [5][6]. - Some funds have chosen to increase their positions, citing the potential for a second wave of growth due to expanding fan bases and overseas market penetration [2][6]. Group 3: Industry Context and Future Outlook - The decline in Pop Mart's stock has negatively impacted other consumer stocks, with significant drops observed across various companies in the sector [4]. - The overall consumer sector has faced challenges, but there is optimism for recovery during upcoming shopping festivals and the holiday season [7][8]. - The trend of "going overseas" is highlighted as a key growth factor for consumer brands, with increasing competitiveness in international markets [8][9].