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会写剧本、能凹人设,还顺带站上领奖台,这数字人包“会”的
猿大侠·2025-11-09 04:11

Core Viewpoint - The article discusses the rise of high-fidelity digital humans powered by Baidu's "script-driven multi-modal collaboration" technology, which allows these digital entities to perform tasks like live streaming, script writing, and real-time interaction, effectively replacing human hosts in various industries [2][5][31]. Group 1: Technology and Innovation - Baidu's digital human technology won the Leading Technology Award at the 2025 World Internet Conference, marking its third consecutive win and establishing Baidu as the only AI company to achieve this [2][4]. - The technology includes five innovative components: script-driven digital human multi-modal collaboration, script generation with deep thinking, real-time interactive dynamic decision-making, text-controlled voice synthesis, and ultra-realistic long video generation [5][7]. - This technology allows digital humans to coordinate language, actions, expressions, and reactions, making them capable of "speaking," "acting," "moving," "listening," and "thinking" like real humans [7][9]. Group 2: Market Impact and Applications - The implementation of this technology has led to over 100,000 digital humans being deployed across various sectors, including e-commerce, education, law, and government [29][30]. - Businesses using this technology have reported an 80% reduction in broadcasting costs and a 31% increase in conversion rates, showcasing its efficiency and effectiveness [31][32]. - The digital humans can maintain consistent performance over long periods, eliminating fatigue and ensuring a stable brand image during extended live streams [27][28]. Group 3: User Engagement and Performance - During a notable live stream featuring a digital version of Luo Yonghao, the digital human engaged over 13 million viewers and generated a GMV of over 55 million, demonstrating the technology's capability to captivate audiences [32]. - The digital humans can interact with viewers in real-time, responding to comments and maintaining an engaging atmosphere, often outperforming human hosts in terms of stability and engagement [16][17][20]. - The technology has been integrated into Baidu's e-commerce ecosystem, becoming a default option for various business operations, allowing for 24/7 content output without the need for extensive human resources [34][35]. Group 4: Future Prospects - The article suggests that the next breakthroughs in digital human technology may lie in the scripts that drive their performances, hinting at ongoing innovation in this field [41].