于东来“刹车”失败！胖东来提前50多天完成200亿元目标

Core Viewpoint - The company, Pang Donglai, has exceeded its sales target for 2025 by achieving a total sales of 200.35 billion yuan, surpassing the previous year's sales by over 3 billion yuan [2][3]. Sales Performance - As of November 8, 2025, Pang Donglai's total sales reached 200.35 billion yuan, which is over 30 billion yuan higher than the total sales for 2024 [2]. - The supermarket segment leads in sales with over 109 billion yuan, followed by jewelry with over 21 billion yuan, and department stores with over 20 billion yuan [2]. - The top-performing store is the Times Square store with over 51 billion yuan in sales, followed by the Da Pang store with over 28 billion yuan [2]. Founder’s Perspective - Founder Yu Donglai's attempt to control the company's growth has not succeeded, as the sales target was achieved 50 days ahead of schedule [3]. - Yu Donglai has previously emphasized the importance of not blindly expanding and maintaining a net profit margin of 5%, with a sales target planned to be within 200 billion yuan for the year [4]. - He believes that rapid sales growth can lead to increased pressure on employees, which may compromise the company's core values [4]. Financial Health - As of October 2023, the company has no loans and holds 4.1 billion yuan in cash [6]. - Sales have shown a consistent upward trend, with 70 billion yuan in 2022, 107 billion yuan in 2023, and 169.64 billion yuan in 2024, alongside tax contributions exceeding 600 million yuan and profits over 800 million yuan [6]. Corporate Responsibility and Learning Initiatives - Pang Donglai has announced an "Open Day" initiative starting November 1, 2025, allowing corporate visits for a fee of 20,000 yuan per person [7]. - Yu Donglai is also planning to offer personal sharing sessions for entrepreneurs at a cost of 500,000 yuan per session, with all proceeds aimed at promoting positive values [7].