陷入“闭店潮”？西贝紧急回应！

Core Viewpoint - The company, Xibei, has responded to recent concerns regarding store closures, stating that these actions are part of normal operational adjustments within the restaurant industry [1][5]. Group 1: Store Closures - Xibei has reportedly closed nearly 10 stores since October, which some experts attribute to strategic contraction following the pre-prepared food wave in September [3]. - The company emphasizes that opening and closing stores is a standard practice in the restaurant sector, and adjustments are made annually based on operational performance [5]. Group 2: Principles of Store Closure - Xibei adheres to three main principles during store closures: 1. Customers are informed in advance through announcements and SMS notifications to members with stored value, offering them the option for a full refund or to use their balance at other locations [6][10]. 2. The company ensures that every customer dining at the closing location is treated with care and is informed about nearby Xibei locations [7][10]. 3. Priority is given to relocating staff to other Xibei stores to safeguard employee interests [8][10]. Group 3: New Openings and Service Enhancements - Despite the closures, Xibei is also opening new locations, including stores in Harbin and Jinan, with plans to launch eight more by December 31 in cities like Beijing, Shenzhen, and Nanjing [8][10]. - The company is actively upgrading services, adjusting menu items, optimizing pricing, and prioritizing food safety initiatives, including the promotion of "sunshine kitchens" [8][10].