卖茅台低于市场价将被罚？抖音再度回应

Core Viewpoint - Douyin officially refuted rumors regarding new regulations that claim selling Moutai below market price will result in penalties, clarifying that the platform is addressing false advertising related to low-priced Moutai [1] Group 1: Rumor Clarification - Douyin stated that recent complaints from consumers about certain merchants and influencers using low-priced Moutai for false advertising prompted a special action to combat this issue [1] - The platform emphasized that the rumors are easily identifiable and that even after the official refutation, some media outlets continued to spread these claims, misrepresenting routine governance actions as price control [1] Group 2: Industry Impact - Douyin highlighted that similar rumors appeared across different media outlets simultaneously, suggesting manipulation of public opinion by a competing e-commerce platform [1] - The spread of these rumors not only misleads consumers but also harms the platform's legal rights and the overall industry ecosystem [1]