Core Viewpoint - Douyin has officially refuted rumors regarding new regulations that penalize selling Moutai below market price, clarifying that the platform is addressing false advertising and suspicious low-price behaviors related to Moutai sales [1] Group 1: Rumor Clarification - On November 10, Douyin responded to rumors about penalties for selling Moutai below market price, stating that these claims are unfounded [1] - The platform initiated a special action to combat false advertising and irregular low-price behaviors that could indicate counterfeit risks [1] Group 2: Media and Consumer Impact - Despite the official refutation, some media outlets continued to spread the rumors, misrepresenting Douyin's actions as price control and interference with merchants' pricing rights [1] - The spread of these rumors not only misleads consumers but also harms the platform's legal rights and the overall industry ecosystem [1] Group 3: Call for Integrity - Douyin urges consumers, merchants, and media to respect the truth, avoid spreading rumors, and work together to maintain a healthy online environment and market order [1] - The company emphasizes that it will take legal action against those who intentionally spread rumors and distort facts [1]
“卖茅台低于市场价将被罚”?抖音官方再辟谣
第一财经·2025-11-11 12:36