乘联分会·2025-11-14 08:42Core Viewpoint - The article highlights the growth and performance of the pickup truck market in China, emphasizing the strong sales figures and the increasing export rates, particularly in the context of electric and new energy pickups [2][3]. Pickup Truck Sales - In October 2025, the pickup truck market sales reached 48,000 units, marking a year-on-year increase of 12% and a month-on-month increase of 5.5%, positioning it at a mid-high level compared to the past five years [2]. - From January to October 2025, total sales amounted to 481,000 units, reflecting a year-on-year growth of 11.4% [2]. - The production figures for October 2025 were also strong, with 48,000 units produced, a year-on-year increase of 12.3% [2]. - Cumulatively, from January to October 2025, production reached 475,000 units, up 15.3% compared to the same period in 2024 [2]. Leading Companies - Great Wall Motors continues to lead the pickup market, with stable performance both domestically and internationally [2]. - Other notable performers include SAIC Maxus, Zhengzhou Nissan, Changan Automobile, and JAC Motors, all benefiting from sustained export growth [2]. - The domestic retail market is characterized by a "one strong, three powerful" structure, with Great Wall, JMC, Zhengzhou Nissan, and Jiangxi Isuzu showing strong performance [2]. Export Performance - In October 2025, China exported 26,800 pickup trucks, representing a year-on-year increase of 27% and a month-on-month increase of 22% [2]. - From January to October 2025, total exports reached 236,000 units, up 19% year-on-year [2]. - The export share of pickups reached 45% of total sales in 2024, increasing to 56% in October 2025 and 51% from January to October 2025, indicating a rising trend in the export of Chinese-made pickups [2]. New Energy Pickup Trucks - In October 2025, sales of new energy pickups reached 5,700 units, showing a remarkable year-on-year growth of 138% and a month-on-month increase of 31% [3]. - Cumulatively, from January to October 2025, new energy pickup sales totaled 59,000 units, reflecting a staggering growth of 382% [3]. - The article notes that the demand for electric light trucks is surging, positioning electrification as a key strategy for commercial vehicles to gain road rights [3]. - Major contributors to the new energy pickup market include BYD, with 3,416 units sold overseas, and other brands like Geely, Changan, and Zhengzhou Nissan also making significant contributions [3].