砸下1.44 亿，普冉控股一家存储芯片公司

Core Viewpoint - The article discusses the acquisition of a 31% stake in Zhuhai Noah Changtian Storage Technology Co., Ltd. by Purun Co., which will result in Purun gaining a controlling interest in the company and indirectly controlling SkyHigh Memory Limited (SHM) [3][5][8]. Summary by Sections Acquisition Details - Purun announced on November 17 that it plans to acquire a 31% stake in Noah Changtian for a total of 144 million RMB (approximately 21 million USD) [3][6]. - After the acquisition, Purun's ownership in Noah Changtian will increase to 51%, allowing it to control the company and indirectly control SHM, which is fully owned by Noah Changtian [6][8]. Company Background - Purun, established in 2016 and headquartered in Zhangjiang Hi-Tech Park, Shanghai, specializes in non-volatile memory chips such as NOR Flash and EEPROM, as well as MCU microcontroller chips [7]. - SHM, a semiconductor company registered in Hong Kong, focuses on high-performance 2D NAND and derivative memory products, with a strong presence in various global markets [8]. Rationale for Acquisition - The acquisition aims to achieve three main objectives: 1. Product Complementarity: Purun's main products (NOR Flash, EEPROM) complement Noah Changtian's offerings (SLC NAND, eMMC, MCP), creating a comprehensive non-volatile memory product lineup [9][14]. 2. Market Complementarity: Purun primarily serves the domestic market, while Noah Changtian has a strong presence in overseas markets, allowing for a global sales network [9][14]. 3. Technical Complementarity: Purun has strong IC design capabilities, while Noah Changtian excels in product performance optimization and manufacturing processes, enhancing overall capabilities [9][14]. Financial Performance - In 2024, Purun's revenue is projected to reach 1.804 billion RMB (approximately 260 million USD), with storage series chips accounting for 78.6% of total revenue [9][10]. - Recent financial performance shows a revenue increase in 2023, with a total of 1.127 billion RMB (approximately 162 million USD) and a year-on-year growth of 21.87% [11][12]. - SHM reported a revenue of 687 million RMB (approximately 100 million USD) and a net profit of 47.49 million RMB (approximately 6.9 million USD) for the first eight months of 2025 [12]. Competitive Landscape - The markets for NOR Flash and EEPROM have established players with significant advantages, making it challenging for new entrants like Purun to compete effectively [13][14]. - The acquisition is seen as a strategic move for Purun to enhance its market position and capabilities in the semiconductor industry [14].