21世纪经济报道·2025-11-19 06:12Core Viewpoint - The article emphasizes the importance of consumer spending as a key driver of economic growth, highlighting the proactive measures taken by the government and financial institutions like Bank of Communications to stimulate consumption through retail credit initiatives [4][5][6]. Group 1: Government Policies and Economic Context - The Chinese government has been actively promoting consumption and expanding domestic demand through various policies, including subsidies, tax incentives, and the issuance of consumption vouchers [5]. - Since 2014, consumption has consistently been one of the three main drivers of economic growth, with a projected retail sales total of 48.8 trillion yuan in 2024, reflecting a 3.5% increase from the previous year [4][5]. - The contribution rate of consumption to economic growth is expected to be 44.5%, underscoring its critical role in the national strategy for expanding domestic demand [4]. Group 2: Bank of Communications' Strategy - Bank of Communications is aligning its retail credit business with national strategies to enhance consumer spending and improve living standards, focusing on integrating supply and demand through institutional frameworks [6][11]. - The bank has launched the "Jiao Yin Hui Dai" personal loan brand, which combines consumer and business loans to meet diverse financial needs, emphasizing a one-stop service model [8][9]. - The bank's retail loan growth has outpaced the market, driven by a commitment to high-quality development and effective risk management [11][12]. Group 3: Digital Transformation and Innovation - The bank is leveraging digital technology to enhance its retail loan services, implementing an integrated credit approval process that simplifies customer interactions [13][14]. - Advanced technologies, including artificial intelligence, are being utilized to improve operational efficiency and risk management across the loan lifecycle [13][14]. - The bank aims to create a digital operating model that enhances customer experience and expands service coverage, particularly for new consumer segments [16][19]. Group 4: Risk Management and Talent Development - Bank of Communications is focusing on intelligent risk management, enhancing its fraud prevention systems and developing a dynamic monitoring and early warning system [20]. - The bank is committed to cultivating a workforce skilled in digital and data analysis to support its evolving business needs and improve frontline operational capabilities [19][20]. - The bank's risk management strategy includes a comprehensive collection and recovery system to maintain asset quality while expanding its loan portfolio [20].