“捏捏乐”“水晶泥”有害物质超标？玩具安全新标准来了

Core Insights - The toy retail market in China is projected to reach 97.85 billion yuan in 2024, marking a 25.5% increase from 2020, while toy exports are expected to hit 39.87 billion USD, with over 40% directed to the US and EU markets [3] - The AI toy market in China is estimated to be around 24.6 billion yuan in 2024, with expectations to grow to 29 billion yuan in 2025 [3] Industry Development - China has established itself as a major player in the global toy industry, being both a leading producer and consumer, with a comprehensive industrial chain and advanced production technologies [6] - The domestic market for trendy and collectible toys is projected to reach 55.83 billion yuan, showcasing the growing diversity in toy offerings [6] - Local companies are increasingly demonstrating innovation in original IP creation and brand management, enhancing China's international influence in the toy sector [6] AI Integration - AI technology is becoming a significant component in toy development, allowing products to interact and engage with users through advanced capabilities [6] - The integration of AI with cultural elements is enhancing the technological and cultural value of toys, leading to increased product value [6] Regulatory Updates - The Ministry of Industry and Information Technology (MIIT) is working on a plan to enhance the compatibility of supply and demand in consumer goods, particularly focusing on AI toy safety and data privacy [7] - The GB 6675 toy safety standards have been revised for the third time, aligning with international standards and significantly increasing the requirements for harmful substances in toys [8][9] - New standards will ensure that toys are safer for children, with stricter limits on harmful chemicals and improved physical safety requirements [9][10] Transition Period for Standards - A "12+12" transition plan has been established for the new GB 6675 standards, allowing a 12-month production transition period followed by an additional 12-month sales transition for existing inventory [11]