【会讯】中国汽车流通协会乘用车市场信息联席分会（乘联分会）2025年新能源会议在广州如期举办

Core Insights - The conference focused on the theme "Intelligent Electric Integration, New Journey of Intelligent Driving," discussing various aspects of the automotive industry, including economic trends, policy directions, and the future of the new energy vehicle (NEV) market [3][5]. Market Trends - The passenger car market in China is characterized by a "fast start and slow finish" rhythm, influenced by the tightening of trade-in subsidies in certain regions [5]. - There is a notable growth in pure electric vehicles (EVs) while plug-in hybrids (PHEVs) are experiencing slower growth [5]. - The market is seeing a shift from "one strong player" to "a hundred flowers blooming" in terms of competition, with NEVs becoming a growth engine for exports [8]. Policy and Economic Analysis - The government is expected to implement measures to address "involution" in the automotive industry for high-quality development [7]. - The "14th Five-Year Plan" emphasizes safety, which is crucial for automakers to consider [7]. - The global economic landscape is undergoing significant changes, with a focus on supply chain restructuring and technological advancements [7]. User Demand and Market Dynamics - User preferences are evolving, with BEV users valuing "freedom of electricity" as a new identity symbol, while PHEV users face amplified range anxiety [9]. - The demand for intelligent and technologically advanced vehicles is increasing, impacting consumer choices [9]. Competitive Landscape - The competitive environment is intensifying, with traditional automakers and new entrants adapting to market demands [5][8]. - The pricing strategies in the market are shifting, with a focus on technology rather than just price competition [8][9]. Future Outlook - The NEV market is expected to see a stable growth rate of over 5% year-on-year, driven by new policies and market dynamics [10]. - By 2026, the automotive market is projected to reach 40 million units, with a significant shift towards NEVs and intelligent vehicles [10].