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互联网最差的生意,可能是AI最好的生意
创业邦·2025-11-25 05:08

Core Viewpoint - The article discusses the emergence of the "manga drama" sector as a significant application of AI in content production, highlighting its rapid growth and cost efficiency, which could lead to a transformation in the content industry [6][19]. Group 1: Market Dynamics - The manga drama market is experiencing explosive growth, with daily revenues exceeding 30 million and an expected annual market size of 20 billion [6]. - The production cost for manga dramas has been reduced to 1,000-2,500 yuan per minute, with production cycles shortened to 10-13 days, allowing small teams to manage adaptations of major IPs [6][18]. - The traditional content industry is facing a "supply-side revolution," as AI fundamentally alters the production function, moving from a model focused on high costs and long cycles to one that emphasizes efficiency and speed [7][10]. Group 2: Content Production Evolution - The shift from PGC (Professionally Generated Content) to UGC (User Generated Content) and now to AIGC (AI Generated Content) indicates a trend towards decentralization in content creation, with AIGC offering higher efficiency and lower costs [10][11]. - AI serves as a powerful tool for automating repetitive tasks in content production, significantly enhancing productivity across various media formats, including text, audio, and video [13][20]. - The manga drama sector exemplifies AI's potential to reduce production costs and time, with traditional animation costs dropping from over 500,000 yuan to between 100,000 and 300,000 yuan [17][18]. Group 3: Content Distribution and Engagement - AI's role in content distribution is becoming increasingly vital, with the ability to create precise user profiles and enhance recommendation algorithms, leading to improved engagement and retention rates [30][32]. - The use of AI in analyzing user behavior allows for targeted content delivery, which has shown to increase click-through rates and user retention significantly [30][31]. - AI's capability to adapt content to various consumption scenarios enhances user experience and engagement, as seen in the gaming and music industries [34][35]. Group 4: Future Implications - The article posits that AI will continue to reshape the content industry, particularly in video production, gaming, and film, leading to a "small cost, big production" model [38][39]. - Companies that fail to adapt to AI-driven changes in content production and distribution may find themselves at a competitive disadvantage, as traditional methods become obsolete [40][41]. - The overarching theme is that AI is not merely a trend but a fundamental shift in how content is created and consumed, returning to the core of commercial value [41].