京东方精电车载显示项目在广东正式开工

Core Viewpoint - The article highlights the groundbreaking ceremony for the third phase of BOE's manufacturing base in Heyuan, Guangdong, which aims to enhance the company's capacity in the automotive display sector and support its global operations [1][4]. Group 1: Project Overview - The third phase project will establish an intelligent production line for automotive displays, a research and development center, and core laboratories, creating a manufacturing platform that integrates R&D and mass production [4]. - The project is expected to complete the first phase of equipment installation by November 2026 and achieve large-scale production by December 2026, with an anticipated annual production capacity exceeding 10 million units [4]. Group 2: Financial Performance - In the first half of this year, BOE's automotive display business generated revenue of HKD 6.245 billion, reflecting a year-on-year increase of approximately 9% [4]. - For 2024, BOE's overall revenue is projected to be around HKD 13.449 billion, with the automotive business accounting for 94% of this revenue, representing a year-on-year growth of 25% [4]. Group 3: Manufacturing Base Expansion - BOE has established three major manufacturing bases in Heyuan, Chengdu, and Vietnam to support its global automotive display business [4]. - The ongoing project in Vietnam is significant as it is BOE's first overseas self-built smart factory, with an investment exceeding RMB 300 million, focusing on high-end automotive display products [6]. Group 4: Project Milestones - In September, the Vietnam automotive display base successfully lit its first full-process product, with a designed capacity of 50,000 modules per month [6]. - The Vietnam base has secured major projects from leading Korean automotive companies and is expected to achieve large-scale production by the end of the year [6].