羽绒服，大涨价！什么情况？

Core Viewpoint - The article discusses the rising prices of down jackets as the sales season begins, highlighting the impact of increased raw material costs and changing consumer behavior. Price Trends - In Nanjing, short down jackets with 90% white duck down start at 899 yuan, while long versions start at 1099 yuan, reflecting a price increase of approximately 20% from last year's 799 yuan for short jackets [1][3] - The price of 90% white duck down has risen from 40,000 yuan per ton last October to 55,000 yuan per ton this October, indicating a significant increase in raw material costs [12] Consumer Behavior - Despite price increases, demand remains strong, with sales in November showing a 10% year-on-year growth and single-day sales exceeding 30,000 yuan [3] - Consumers are increasingly turning to old clothing refurbishment services due to high prices, with refurbishment costs ranging from 300 to 400 yuan [7] Production and Supply Chain - In Liu'an, down jacket production is operating at full capacity, with companies hiring additional staff to meet rising orders [14] - The price of 90% white duck down has surged from around 400 yuan per kilogram to a peak of 560 yuan per kilogram in October [16] - In Changshu, a major down jacket production hub, companies report a significant increase in orders since July, with production expected to remain high until after the Spring Festival [19][21] Raw Material Supply Issues - The supply of duck down is decreasing due to reduced poultry farming, as farmers cut back on stock due to low prices for duck meat [31] - The price of 90% white duck down has increased by approximately 24% since its recent low, reaching 561.54 yuan per kilogram at the end of October [34]