决策AI公司深演智能，再次递表港交所

Core Viewpoint - The article discusses the ongoing trend of artificial intelligence (AI) technology leading the global market, with Hong Kong's stock market becoming a hotspot for AI-related IPOs, particularly focusing on Beijing DeepBrain Intelligent Technology Co., Ltd. (DeepBrain) which has submitted its prospectus for listing on the Hong Kong Stock Exchange [1]. Group 1: Company Overview - DeepBrain is a leading decision-making AI technology company in China, focusing on marketing and sales applications, holding a market share of 2.6% in the marketing and sales decision-making AI application market as of 2024 [3]. - The company has made multiple attempts to go public, including submissions to the New Third Board in 2016, the Shenzhen Stock Exchange in 2022, and now the Hong Kong Stock Exchange [4]. Group 2: Financial Performance - DeepBrain's revenue for the years 2022 to 2024 was 543 million yuan, 611 million yuan, and 538 million yuan respectively, indicating a revenue decline of approximately 12% in 2024 [7]. - The net profit for the same period was 59 million yuan, 61 million yuan, and 22 million yuan, showing a significant drop of about 64% in 2024 [7]. - The company's gross margin decreased to 27.3% in 2024, attributed to a decline in revenue from domestic clients in the FMCG and traditional automotive sectors, as well as adjustments in marketing schedules from overseas clients [7]. Group 3: Cost Structure and R&D Investment - DeepBrain's sales costs were high, accounting for 69.1%, 68.8%, and 72.7% of total revenue from 2022 to 2024 [8]. - The company has been increasing its R&D investment, with expenditures of 46.9 million yuan, 54.1 million yuan, and 56.3 million yuan over the same period, representing 8.6%, 8.8%, and 10.5% of total revenue respectively [8].