安徽广德正在努力接住泼天流量
第一财经·2025-12-03 14:04

Core Insights - The article highlights the rising popularity of the "Guangde Three-Piece Set" consisting of Guangde stewed pot, Kawan Kawa milk tea, and Zhanji peach crisp, which has gained significant attention on social media with over 1.15 billion views [3][4] - Guangde has become a popular short-trip destination in the Yangtze River Delta, attracting tourists from various regions due to its geographical advantages and improved transportation infrastructure [4][5] Summary by Sections Popularity and Impact - The "Guangde Three-Piece Set" has led to a surge in local tourism, with long queues at restaurants and rapid sales growth, such as a 150% increase in sales for Zhanji peach crisp [3][4] - Guangde's location at the intersection of Jiangsu, Zhejiang, and Anhui provinces makes it a key node in the Yangtze River Delta, enhancing its appeal as a travel destination [4][5] Transportation and Accessibility - The completion of the commercial railway and the G50 highway has significantly reduced travel time to Guangde, making it accessible within 2 hours from major cities like Shanghai, Hangzhou, and Nanjing [3][4] Economic and Cultural Development - The local government is actively working to capitalize on the increased attention, focusing on sustainable tourism and enhancing the city's image to support economic growth [5][6] - The shift in consumer behavior towards experiential and emotional consumption is noted, with a growing demand for unique local experiences rather than just sightseeing [5][6] Future Prospects - The article emphasizes the importance of maintaining the momentum gained from the "Three-Piece Set" phenomenon to boost local economy, tourism, and cultural development [5][6]