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21世纪经济报道·2025-12-06 03:34

Core Viewpoint - Netflix announced a cash and stock deal to acquire Warner Bros. for $72 billion, with shareholders receiving $23.25 in cash and $4.50 in Netflix stock per share, valuing the equity at approximately $72 billion and the enterprise value at about $82.7 billion [1][2]. Group 1: Acquisition Details - The acquisition includes Warner Bros. Pictures, HBO, and HBO MAX, along with iconic IPs such as "The Big Bang Theory," "Harry Potter," and "Game of Thrones," which will intensify competition against platforms like Apple TV+, Amazon Prime Video, and Disney+ [2]. - Post-acquisition, Warner Bros.' operational methods and theatrical distribution will be maintained, although HBO MAX may not operate independently anymore, allowing Netflix to control both streaming and theatrical distribution channels [2]. - Netflix aims to significantly expand its domestic production capabilities and enhance its investment in original content, which is expected to boost employment and strengthen the entertainment industry [2]. Group 2: Regulatory and Market Reactions - The acquisition is anticipated to face antitrust scrutiny from U.S. and European regulators, with concerns already raised by U.S. lawmakers regarding potential consumer harm [2]. - Following the announcement, Netflix's stock price fell nearly 3%, while Warner Bros.' stock price surged over 6% [2].