新华网财经·2025-12-11 02:40Core Viewpoint - JD.com is actively expanding its presence in Hong Kong through acquisitions and investments, aiming to enhance its retail and logistics capabilities in the region [3][4]. Group 1: Acquisitions and Investments - JD.com has acquired Surearn Profits Limited, which holds part of the China Construction Bank Tower in Central Hong Kong, for a property value of HKD 34.98 billion [4]. - The acquisition of local supermarket chain Jia Bao, completed in August, is expected to strengthen JD.com's fresh supply chain in the Guangdong-Hong Kong-Macao Greater Bay Area [4]. - In September of last year, JD.com announced an initial investment of RMB 1.5 billion in the Hong Kong market for price subsidies, logistics support, and service optimization [5]. Group 2: Market Growth and Strategy - JD.com has seen a significant increase in its logistics operations in Hong Kong, with daily package collection volume growing over 50 times and cross-border package volume increasing by over 130 times in 2023 [5]. - The company has introduced a zero-commission and no annual fee policy for local merchants to lower entry barriers and operational costs [6]. - Analysts suggest that JD.com's expansion into Hong Kong is driven by the saturation of domestic e-commerce markets and the potential for growth in the local market, with Hong Kong serving as a gateway to Southeast Asia [6]. Group 3: International Expansion - JD.com has also made strides in international markets, acquiring approximately 59.8% of German retail group CECONOMY, valued at RMB 18 billion, with completion expected in the first half of 2026 [6]. - The company has launched its European online retail business, focusing on baby and toy categories, and is testing operations for its European brand Joybuy in London [7]. - JD.com has opened its Dubai logistics warehouse, further expanding its global logistics network [7]. Group 4: Financial Performance - JD.com's new business revenue, including food delivery and overseas operations, grew by 214% year-on-year to RMB 15.59 billion [8]. - The company's international business strategy is shifting from light asset experimentation to heavy asset local operations, indicating a robust approach to overseas market development [8].