Core Viewpoint - Noumena has developed an AI-native "Growth Intelligence" system aimed at helping brands regain control over their growth in a challenging market environment [3][4][6]. Group 1: Company Overview - Noumena was founded by Pei Nasi after the successful IPO of Fourth Paradigm, focusing on creating a system that allows brands to be more proactive in their growth strategies [6]. - The company has established two main models: one that increasingly understands traffic and another that increasingly understands brands, leveraging unique training data not available to large models [7][43]. Group 2: Business Model - Noumena operates on a "heavy delivery + results-oriented" model, collaborating with clients to set goals and integrating into their operations, charging fees based on delivered results rather than software subscriptions [7][44]. - The company aims to co-create growth intelligence products with leading brands, using feedback to refine their models and potentially opening the system to more brands in the future [7][44]. Group 3: Market Position and Achievements - Noumena has partnered with several leading beauty brands, achieving significant sales growth for clients, such as increasing a national brand's annual sales from 100 million to 150 million in less than a year [7][38]. - The company has gained recognition, winning the L'Oréal BIG BANG innovation award and being selected as one of the top teams in the Baidu Wenshin Cup startup competition, validating its technological capabilities [10][12]. Group 4: Future Outlook - Pei Nasi envisions building a company with a market value exceeding 10 billion, emphasizing the importance of the next two years for rapid growth and market leadership [13][51]. - The company is focused on helping brands navigate growth challenges in the AI era, addressing the increasing anxiety among CEOs regarding growth strategies [25][28].
独家对话前第四范式总裁裴沵思:要用AI解决品牌增长焦虑,已连获大厂认可
IPO早知道·2025-12-15 03:00