“珍品虫草”价格跌了，这个藏民小伙儿，在全国火了！！

Core Viewpoint - The article highlights the efforts of a Tibetan entrepreneur, Gesang, who sells wild Cordyceps at affordable prices, making it accessible to the general public while ensuring quality and authenticity [1][15][50]. Group 1: Product Quality and Sourcing - Gesang sources wild Cordyceps directly from the renowned production area of Yushu, specifically from the county of Zaduo, known for its high-quality and nutritious Cordyceps [1][14]. - The company emphasizes the importance of quality control, ensuring that every Cordyceps is cleaned thoroughly to avoid weight manipulation by unscrupulous vendors [28][30][32]. - The Cordyceps undergoes multiple cleaning and drying processes to maintain high standards, with a moisture content of over 95% for better storage [30][39]. Group 2: Customer Assurance and Trust - Gesang guarantees that all products sold are wild Cordyceps, with a promise of tenfold compensation for any counterfeit products [21][52]. - The business model includes direct sourcing from local Tibetan farmers, eliminating middlemen to provide fair pricing and transparency [14][50]. - Customers can verify the quality upon delivery, with a satisfaction guarantee that allows them to pay only after confirming the product's quality [18][49]. Group 3: Market Position and Strategy - Gesang has built a reputation as a reliable supplier in the Cordyceps market, focusing on customer satisfaction and repeat business rather than one-time sales [39][53]. - The company leverages word-of-mouth marketing, with many customers becoming repeat buyers due to the high quality and effectiveness of the products [47][50]. - Gesang's approach includes educating customers about Cordyceps, its benefits, and how to identify genuine products, addressing common concerns and misconceptions [23][43].