周末重磅！三部门发文，事关互联网平台价格行为

Core Viewpoint - The article discusses the release of the "Internet Platform Pricing Behavior Rules" by three government departments to regulate pricing behaviors on internet platforms, protect consumer and operator rights, and promote healthy development of the platform economy [2][6]. Summary by Sections Introduction - The "Internet Platform Pricing Behavior Rules" aim to establish a regular pricing supervision mechanism for internet platforms, ensuring fair competition and protecting the rights of consumers and operators [2]. Public Consultation and Revisions - A public consultation was held from August 23 to September 22, 2025, where feedback from various stakeholders was collected to refine the rules, focusing on price behavior regulation and enhancing transparency [4][8]. Key Provisions of the Rules - The rules consist of seven chapters and 29 articles, detailing the pricing behaviors that platform operators and internal operators must adhere to [10]. - Chapter 1: General Principles - Establishes the legal basis and scope of the rules [11]. - Chapter 2: Protection of Pricing Autonomy - Emphasizes the protection of operators' rights to set prices independently [11]. - Chapter 3: Price Display Behavior - Requires clear pricing practices, including dynamic and differential pricing [11]. - Chapter 4: Price Competition Behavior - Prohibits unfair pricing practices such as price collusion and price gouging [11]. - Chapter 5: Consumer Price Rights Protection - Focuses on safeguarding consumer rights, including clear communication of payment options [11]. - Chapter 6: Supervision Mechanism - Defines the responsibilities of regulatory bodies in overseeing compliance [12]. - Chapter 7: Supplementary Provisions - Extends the applicability of the rules to self-operated websites and other participants in the platform economy [13]. Implementation Timeline - The rules will take effect on April 10, 2026, allowing operators time to adjust their practices accordingly [6][14]. Future Actions for Compliance - Regulatory bodies will conduct self-inspections among major platform operators to ensure adherence to the new rules and promote a fair competitive environment [14][16].