以“中国郎伙伴计划”凝聚终端，郎酒以江苏为起点蓄力全国市场

Core Viewpoint - The "China Lang Partner Plan" is launched as a comprehensive brand strategy aimed at strengthening channel foundations and empowering terminals, with Jiangsu Nanjing as the first stop for implementation [1][3][4]. Group 1: "China Lang Partner Plan" Launch - The plan emphasizes the importance of channel partners and distributors as valuable resources for the company [4]. - Four commitments are made to address core terminal demands: enhancing service support, resource allocation to high-star partners, ensuring reasonable profits, and maintaining a long-term perspective [4][5]. - The company aims to establish Jiangsu as a strategic development market, focusing on deep market penetration and consumer cultivation [4][5]. Group 2: Market Strategy and Execution - The company plans a "three-year saturation attack" strategy, utilizing a tailored approach for each region and distributor [9][15]. - There are over 60,000 existing channel networks in Jiangsu, which will be enhanced through a tiered management system [9][15]. - The company has previously achieved significant sales in Jiangsu, with a record of 2 billion in sales, indicating a strong market presence [13]. Group 3: Brand Activities and Consumer Engagement - The company is leveraging high-profile brand events, such as the "China Lang Night" and "Red Flower Lang Spring Festival Season," to enhance brand recognition and consumer connection [11][12]. - The brand aims to create a strong brand atmosphere in Jiangsu through continuous and intensive brand exposure [15][17]. - The integration of quality, brand, and taste is emphasized as a strategy to strengthen relationships with channel partners and enhance customer loyalty [15][17]. Group 4: Future Outlook - The success of the Jiangsu campaign will serve as a test for the effectiveness of the integrated market strategy, which could be replicated in other core markets [17]. - The company is positioned to adapt to industry adjustments and reshape market dynamics through its strategic initiatives in Jiangsu [17].