Core Viewpoint - The launch of the first prototype of the new brand Yijing marks a significant step towards mass production and testing, showcasing the collaboration between a state-owned automotive group and Huawei's advanced technology [2][14]. Group 1: Brand and User Focus - Yijing is positioned to cater to families who value quality living, emphasizing a user-centered product philosophy that integrates safety, intelligence, and comfort for all family members [5][6]. - The brand's mission is to enhance life quality, recognizing that cars serve as mobile spaces for family companionship and safety [5][6]. Group 2: User Co-Creation - Yijing innovatively involves users in the product development process, allowing them to contribute ideas and feedback, which helps tailor the vehicles to meet diverse family needs [6]. - This approach breaks down barriers between the brand and users, ensuring that the final product aligns closely with user expectations and preferences [6]. Group 3: Technological Integration with Huawei - The collaboration with Huawei enhances Yijing's capabilities in advanced driver assistance and smart cockpit technologies, creating a safer and more reliable travel experience [9][10]. - Huawei's technology, validated through extensive real-world testing, supports Yijing in delivering a seamless integration of driving assistance features and user-friendly interfaces [10][12]. Group 4: Market Readiness and Future Plans - The first Yijing model is set to be unveiled at the Beijing Auto Show in April next year, with plans for annual new model releases, indicating a robust product pipeline [14]. - The partnership aims to create a competitive ecosystem by leveraging shared resources and technology, establishing a new paradigm for smart automotive development [14].
奕境首台工装样车下线,华为乾崑携手奕境开创智慧出行新境界
新华网财经·2025-12-23 10:09