圣诞新歌年年有,为何反复传唱的还是那几首经典老歌?| 声动早咖啡
声动活泼·2025-12-24 09:02

Core Viewpoint - The article discusses the dominance of classic Christmas songs in holiday music charts, highlighting how streaming services and algorithms influence music consumption patterns, leading to a preference for familiar tracks over new releases [4][5][6]. Group 1: Popularity of Classic Christmas Songs - Mariah Carey's "All I Want For Christmas Is You" has topped the Billboard charts for the 20th time, breaking the previous record held by Lil Nas X's "Old Town Road" [4]. - In 2020, one-third of the Billboard 100 consisted of holiday songs, with only seven being new releases, three of which were covers [5]. - Streaming services have shifted music consumption from radio and physical stores to playlists, where classic songs dominate due to listener familiarity and algorithmic recommendations [6][7]. Group 2: Influence of Streaming and Algorithms - Streaming services contributed over 80% of the music industry's revenue by 2020, changing how listeners engage with music [6]. - Spotify's curated holiday playlists, such as "Christmas Classics," have garnered millions of saves, reinforcing the popularity of familiar songs [6][8]. - The reliance on algorithms has led to a narrow selection of music being promoted, diminishing the influence of traditional music critics and radio stations [7]. Group 3: Psychological and Social Factors - Repeated exposure to familiar songs increases listener preference, a phenomenon supported by psychological research [8]. - The nostalgic nature of winter encourages listeners to seek out classic songs that evoke positive memories, particularly during the holiday season [8][10]. - The collective experience of listening to the same holiday songs fosters a sense of community among listeners, despite their diverse platforms [9]. Group 4: Economic Implications - Investment in music copyrights, especially classic holiday songs, has become increasingly attractive to financial institutions due to their stable revenue potential [13]. - Artists often release cover versions of classic songs during the holiday season to maintain fan engagement without the pressure of creating new material [13]. - The trend of playing classic holiday music in retail environments enhances the shopping experience, with 75% of consumers reporting a more enjoyable experience when familiar songs are played [12]. Group 5: Weather and Music Consumption - There is a correlation between colder weather and increased streaming of Christmas music, with regions like Sweden and Norway showing higher play rates compared to warmer areas like Brazil [14].