慈善组织“钱生钱指南”发布！低利率时代，千亿慈善资产面临保值压力，专业增值正当其时

Core Insights - The report titled "Charity Organization Investment Special Research Report" provides a comprehensive overview of asset management in mainland China's charity organizations, highlighting challenges and opportunities for asset preservation and appreciation [1] Group 1: Current State of Charity Sector - In 2024, the donation income of social organizations in mainland China reached 129.79 billion yuan, with the total number of foundations exceeding 9,800 [1] - Despite rapid growth, the sector faces structural challenges such as insufficient asset management capabilities and low investment returns [1][3] Group 2: Investment Management Challenges - The average annual investment return of charity assets in China is low, leading to actual asset depreciation pressures [3] - Issues such as long-term declining interest rates, reliance on bank deposits, lack of professional talent, inadequate management systems, and regional development imbalances are prominent [3] Group 3: Transition in Asset Management - Charity organizations are at a historical turning point, shifting from "conservative idle" to "professional appreciation" in asset management [5] - The report emphasizes the need for differentiated service strategies to cater to varying capabilities, risk preferences, and collaboration needs among organizations [5] Group 4: Key Trends in Charity Investment - Seeking Alternatives: Due to long-term declining bank deposit rates, conservative charity organizations are looking for financial products that better match their risk-return profiles [6] - Customized Services: University foundations, due to concentrated assets and frequent large donations, are becoming key service targets, with a pressing demand for customized asset management solutions [6] - Collaborative Investment Models: Regional cooperative investment models, such as the "Shenzhen Charity Common Fund," have emerged, accumulating nearly 1 billion yuan and achieving over 80 million yuan in returns [6] - Risk Aversion and Return Demand: Investment preferences are characterized by a clear focus on "low drawdown, higher returns," with organizations setting strict withdrawal alerts and stop-loss lines [7] - Dedicated Account Management: Large organizations like university foundations are increasingly considering dedicated account management due to its specialized service and depth [7] - Innovative Mechanisms and Deepened Cooperation: The collaboration between charitable trusts and asset management products is becoming closer, enhancing asset appreciation capabilities [7] Group 5: Future Directions - On June 5, 2025, the company will launch the "Yizhao Xiangshan · Zhiyuan Qianxing" public finance brand and establish the first ESG public finance laboratory in the securities industry, promoting systematic and professional upgrades in public welfare practices [7]