鸿蒙生态如何打造出境服务新体验?解决出境游"三大难"

Core Viewpoint - Huawei aims to enhance outbound travel experiences by leveraging its HarmonyOS capabilities and fostering partnerships to create a comprehensive service ecosystem for travelers [1][24]. Group 1: Market Trends - By 2025, China's outbound tourism market is projected to experience a robust recovery with an average annual growth rate of 44.3% [2]. - The traditional group travel model is declining, with over 70% of travelers now opting for independent travel, particularly among the "digital natives" of Generation Z [3]. Group 2: User Experience Challenges - Travelers face significant "experience degradation" when transitioning from a highly integrated domestic digital ecosystem to fragmented services abroad [4][5]. - The mismatch in service distribution mechanisms between domestic and international contexts leads to difficulties in accessing essential services while traveling [5]. Group 3: Structural Gaps in Outbound Services - There are three major structural gaps in outbound travel services: 1. Infrastructure Connection Gap: Variability in network standards and roaming agreements across countries creates technical barriers [8]. 2. Information Gap: The lack of a unified digital intermediary complicates information access and decision-making for travelers [10]. 3. Local Service Access Gap: Travelers face high "digital identity costs" when trying to access local services, which are often distributed through traditional app-based models [12][14]. Group 4: Comprehensive Service Integration - Huawei proposes a solution that integrates pre-trip, in-trip, and post-trip services into a seamless experience, addressing the identified gaps [17][18]. - The integration includes features like itinerary management, local service recommendations, and AI-enhanced photo sharing to enhance user satisfaction [20][22]. Group 5: Ecosystem Development - Huawei is building a robust ecosystem by empowering partners and developers to enhance outbound travel services, as seen with the integration of services like Grab and Keeta [25][26]. - The HarmonyOS has launched over 120 outbound service cards, covering essential travel needs such as dining, accommodation, and shopping [27]. - The installed base of HarmonyOS devices has surpassed 32 million, indicating a significant market opportunity for global partners [28].