日本娱乐实力(5)动画制作告别“黑心职场”

Core Viewpoint - The Japanese animation industry is evolving, with a shift towards higher production costs driven by overseas streaming platforms willing to invest significantly in quality content [2][4][9]. Group 1: Industry Trends - The traditional Japanese animation production model, which began with series like "Astro Boy," is criticized for fostering a low-cost, high-volume production mentality [10][12]. - There is a growing trend of overseas streaming platforms commissioning high-budget animations, with some episodes costing over 100 million yen (approximately 4.55 million RMB) [2][4]. - The global animation market is rapidly expanding, presenting opportunities for the Japanese content industry to enhance its international presence [14]. Group 2: Company Insights - Polygon Pictures is one of the few Japanese companies that can meet the high demands of streaming giants and charge premium production fees [4][6]. - The company has maintained stable sales of around 3 billion yen in recent years, reflecting its successful adaptation to the changing market [9]. - Polygon Pictures has implemented strict process management and automation to reduce average monthly overtime to below 20 hours, significantly lower than the industry average [7][9]. Group 3: Challenges and Opportunities - There is a shortage of producers and management talent with a global perspective in Japanese animation studios, which is seen as a barrier to expanding overseas [12]. - The industry faces a dichotomy where studios must either align with major networks like Ghibli, recruit skilled management, or develop internal business acumen [12][14]. - The persistence of low-cost business practices among some studios is viewed as a bottleneck for industry reform [10].