罗马仕启动 “重生计划”！曾因充电宝爆炸陷困境，停工停产半年…

Core Viewpoint - Roma's "Rebirth Plan" is a critical restructuring initiative aimed at reversing its operational difficulties, with plans to secure funding and re-establish its product sales system by Q1 2026 [3] Group 1: Restructuring and Financial Plans - Roma has initiated a restructuring plan called "Rebirth Plan," which is set to officially launch in January 2026 [3] - The company aims to complete funding and restructuring efforts by the first quarter of 2026, alongside regaining new 3C certification [3] - Roma is in discussions with notable investment firms like Sequoia Capital and GSR Ventures, with some expressing investment interest [3] - The company is negotiating debt-to-equity solutions with several suppliers and has committed to gradually repaying debts once profitability is achieved [3] Group 2: Regulatory Issues and Penalties - In December 2025, Roma was penalized by the Shenzhen Market Supervision Administration for violating mandatory certification regulations and false advertising, resulting in a confiscation of illegal gains amounting to over 12,000 yuan and a fine of 1.23 million yuan [4] - The company faced previous challenges, including product recalls and operational bans due to safety issues, leading to a six-month suspension of operations starting July 2025 [4][9] Group 3: Market Position and Future Strategy - Roma's internal sources indicate confidence in new products, with plans to relaunch sales coinciding with the implementation of new national standards for mobile power supplies in February 2026 [10] - The company intends to position its new products in the mid-to-high-end market, utilizing high-quality materials and reliable manufacturing partnerships to enhance product offerings [10]