LEAD INTELLIGENT(SZ:300450) 21世纪经济报道·2026-01-04 12:00Core Viewpoint - The lithium battery industry is entering the "TWh era," with global demand for power batteries expected to exceed 1300 GWh by 2025, alongside explosive growth in the energy storage market [1][5]. Group 1: Industry Dynamics - The competition in the "TWh era" is not just about individual companies but the resilience of the entire industry chain [1]. - The shift from scale competition to a focus on efficiency, quality, and production capacity is crucial for battery manufacturers [5]. - The concept of "extreme manufacturing" is introduced as a solution to overcome the challenges of scale, efficiency, and quality [5]. Group 2: Technological Innovations - Data-driven approaches, AI empowerment, and flexible automation are key components in enhancing production efficiency [5]. - The use of digital twin technology allows for the creation of virtual factories, improving equipment delivery efficiency by up to 50% and enhancing overall equipment effectiveness (OEE) by 35% [5]. Group 3: Competitive Barriers - Deep collaboration with top-tier battery companies forms a second barrier, allowing for precise market alignment through joint R&D [7]. - A large delivery scale provides advantages in supply chain negotiations and cost control, forming a third barrier [7]. - The company emphasizes a "platformization" strategy, a robust R&D system, and global service capabilities as core competitive strengths [7]. Group 4: Market Strategy - The company advocates for a shift from price competition to a "value war," focusing on total cost of ownership (TCO) rather than just equipment purchase price [10][11]. - Differentiation through high-tech orders in solid-state batteries and large-capacity storage batteries helps avoid price wars [11]. - Global expansion is seen as a way to escape domestic price competition, with overseas revenue reaching 1.154 billion yuan in the first half of 2025, showing a continuous increase [11]. Group 5: Industry Standards and Intellectual Property - The company is actively involved in setting national and international industry standards to promote the development of standardized and modular manufacturing [11][12]. - Emphasis is placed on protecting intellectual property to encourage a shift from price competition to technology-driven competition [12].