广东稳坐山姆开店第一大省，沃尔玛重仓大湾区

Core Viewpoint - Walmart's Sam's Club is aggressively expanding its presence in Guangzhou, indicating a strong confidence in the region's economic potential and consumer demand [3][14]. Group 1: Expansion Plans - The main structure of the Sam's Club project in Baiyun District, Guangzhou, has been completed, with plans for completion by mid-2026 and opening by the end of 2026 [1]. - Sam's Club opened its Guangzhou Liwan store on December 22, 2025, which saw overwhelming customer turnout, indicating strong demand [5]. - A framework agreement was signed between the Guangzhou Development Zone Management Committee and Walmart (China) for a new store in Huangpu District, further expanding Sam's footprint in the region [3]. Group 2: Market Dynamics - Sam's Club has shifted from a single store in Panyu for 12 years to a rapid expansion, with 10 new stores opened in 2025 alone, marking a record for the brand in China [8][11]. - The turning point for Sam's Club's growth in Guangzhou was the opening of the Tianhe District Meilin Tiandi store in 2021, which achieved record sales and significant customer traffic [8]. - The average sales per store in Guangdong are higher than in most regions, with both Shenzhen and Guangzhou ranking among the top globally for sales [14]. Group 3: Consumer Behavior and Trends - The membership model of Sam's Club has proven effective, with a 90% renewal rate, indicating strong customer loyalty among high-income consumers [11]. - The demand for high-quality products and the unique shopping experience offered by Sam's Club align with the preferences of Guangzhou's affluent consumer base [14]. - The introduction of cross-border shopping services for Hong Kong and Macau residents has further boosted customer traffic and sales [15][18]. Group 4: Financial Performance - Walmart China's net sales reached $6.1 billion (approximately 42.9 billion RMB) in the third fiscal quarter of 2026, reflecting a 21.8% year-over-year growth [19]. - Sam's Club's sales in China surpassed 120 billion RMB, with a year-on-year growth of about 20%, exceeding the previous year's total by 20 billion RMB [19]. - Projections indicate that Sam's Club's sales in China will exceed 140 billion RMB in 2025, marking a 40% increase from 2024 [19].