矛盾升级！84岁“中国鞋王”声明与儿子、儿媳断绝关系：绝不能让“美国身份的人”接班

Core Viewpoint - The internal conflict within the long-established domestic brand, Double Star Footwear, has escalated, with founder Wang Hai publicly severing ties with his son Wang Jun and daughter-in-law Xu Ying, citing irreconcilable differences and disputes over succession and management [2][5]. Group 1: Background of the Conflict - The root of the conflict dates back to a 2022 equity change, where Xu Ying gained control of 56.96% of Double Star Celebrity through capital increase, becoming the largest shareholder [4]. - Despite Wang Hai retaining his position nominally, he lost absolute control, leading to underlying tensions [4]. - In May 2025, Wang Hai publicly accused Wang Jun, Xu Ying, and grandson Wang Zidong of attempting to seize management authority and questioned unauthorized company relocations and personnel appointments [5]. Group 2: Recent Developments - On December 2, 2025, Xu Ying, as the chairperson of Double Star Celebrity, announced Wang Hai's removal from his positions, claiming the board's decision was valid, while Wang Hai countered that the decision was illegal and filed a lawsuit to annul it [7]. - In his severance statement, Wang Hai emphasized that both Wang Jun and Xu Ying hold U.S. citizenship, asserting that a national brand like Double Star should not be led by foreign nationals [7]. Group 3: Brand Challenges - Double Star, once a leading brand in the 1990s, is now facing challenges such as brand aging and declining market share, which have been exacerbated by the family feud, affecting strategic transformation and market confidence [8]. - The company has acknowledged internal issues, including outdated systems and management complexities, which hinder brand innovation [9]. - In response, Double Star has initiated changes, including the opening of a flagship store in Linyi in October 2025, aiming to enhance brand influence and market competitiveness through comprehensive upgrades [9].