Group 1 - The core viewpoint of the article is that realme is undergoing significant restructuring, including layoffs and a return to OPPO as a sub-brand due to poor sales performance [2][3]. - In late 2025, realme initiated two rounds of layoffs, primarily affecting hardware and software development departments, with some teams experiencing over 50% layoffs [2][3]. - A realme employee indicated that the layoffs were attributed to "poor sales this year" and a need for "cost reduction and efficiency improvement" [2][3]. Group 2 - On January 7, 2026, OPPO confirmed that realme would return as a sub-brand, aiming to enhance collaboration and resource integration among OPPO, realme, and OnePlus [2][4]. - The layoffs at realme were described as "normal personnel changes" by a company representative, despite the significant impact on the workforce [2][3]. - The restructuring follows realme's history of being incubated by OPPO, becoming independent in 2018, and now returning to OPPO's umbrella, with India being its largest market [3].
两轮裁员后,realme将回归OPPO