估值9000万？独家对话“死了么”APP创始人：“我们没想过圈一波钱就跑”

Core Viewpoint - The article discusses the rapid growth and valuation of the "Did You Die?" app, highlighting the increasing trend of solitary living in China and the app's potential to address the needs of this demographic [1][4]. Group 1: Company Valuation and Growth - The app's user data has surged from a 50-fold increase to a staggering 500-fold within a short period, leading to a company valuation of approximately 90 million [2][4]. - The price for a 10% equity stake has escalated from 1 million to nearly 10 million, reflecting the intense interest from investors [2][4]. - The company aims to maintain a healthy equity distribution, planning to sell no more than 10% of its shares [2][10]. Group 2: Market Trends and User Demographics - By 2024, the number of solitary residents in China is projected to reach 123 million, marking a 5.2% increase year-on-year, indicating a significant shift towards individual living arrangements [4]. - The app targets the growing need for safety and emotional support among solitary individuals, particularly in urban areas [4][32]. - The founder emphasizes that the app is designed to cater to the real needs of users, rather than merely capitalizing on market trends [4][32]. Group 3: Product Development and User Feedback - Upcoming updates for the app will focus on three core features: a check-in reminder, a shift from email to SMS notifications, and adding a playful element to enhance user engagement [11][14]. - The company is considering integrating health monitoring features in the future, reflecting a commitment to evolving the app based on user suggestions [15][14]. - The founder expresses a desire to keep the product design simple while ensuring it meets user needs effectively [16][14]. Group 4: Competitive Landscape and Future Plans - The founder welcomes competition in the market, believing it fosters innovation and growth, while also expressing confidence in the app's unique value proposition [27][28]. - The company is exploring potential expansion into international markets, particularly in regions with established payment mechanisms, to ensure sustainable revenue streams [29][30]. - There are considerations for establishing a physical office to enhance collaboration and development efforts, with a preference for locations that support startups [30].