老干妈否认为节省成本换原料！一年狂揽54亿元，78岁陶华碧被曝出山救子？

Core Viewpoint - Lao Gan Ma has shown resilience with a slight revenue increase in 2024, attributed to the return of founder Tao Huabi to operational roles, despite previous challenges related to ingredient changes and cost-cutting measures [1][2]. Group 1: Company Performance - Lao Gan Ma ranked 57th in the "Top 100 Enterprises in Guizhou 2025" with a revenue of 5.391 billion yuan in 2024, a marginal increase of 0.18% from 5.381 billion yuan in 2023, marking three consecutive years of growth [1]. - The company is close to its historical peak revenue of 5.403 billion yuan in 2020, being only 0.12 billion yuan short [1]. Group 2: Management and Operational Changes - Tao Huabi, the founder, stepped back from operations in 2014, leading to a shift in ingredient sourcing that negatively impacted product taste and sales in 2017 and 2018 [2]. - In 2019, Tao Huabi returned to the company, reinstating the original ingredients, which has been linked to the recent revenue recovery [2]. - Company representatives have denied any changes to the production process or ingredients, attributing taste variations to consumer preferences rather than operational changes [3]. Group 3: Brand and Market Presence - Lao Gan Ma is recognized as the largest producer and seller of chili products in China, with a diverse product line including over 20 series of items [7]. - The brand has gained international recognition, being marketed as a premium product in various countries, including the U.S., where it has been featured as a luxury condiment [7]. - The company's social media presence has been noted as limited, with infrequent updates and no recent live streaming activities, raising questions about its engagement strategy [4].