14家银行理财，规模增约3万亿元！

Core Viewpoint - The banking wealth management industry has experienced significant growth in 2025, reaching a record scale despite a slight monthly contraction due to seasonal factors. The total industry scale peaked at 34 trillion yuan in November 2025, with a year-end total of approximately 33 trillion yuan expected for 2026 [1][3][7]. Group 1: Industry Growth and Performance - The 14 major wealth management companies, managing over 1 trillion yuan each, collectively grew by nearly 3 trillion yuan in 2025, with a total scale of 25.41 trillion yuan by the end of December 2025, reflecting a year-on-year increase of approximately 13.3% [2][3]. - The primary contributors to the industry's growth were fixed pure bond products and enhanced fixed-income equity products, which added 1.64 trillion yuan and 1.27 trillion yuan, respectively, during the year [3][4]. - Mixed-asset wealth management products saw a turnaround, growing by over 300 billion yuan in 2025, with several products achieving annualized returns exceeding 20% [4]. Group 2: Market Trends and Client Behavior - As fixed deposit rates declined and deposits matured, there was a noticeable shift in risk appetite among ordinary clients, leading to increased allocations in wealth management products [6][7]. - Analysts predict that the wealth management sector will continue to attract 2 trillion to 4 trillion yuan of "activated funds" from deposits moving into non-fixed investment areas in 2026 [7]. Group 3: Strategic Shifts in Asset Management - Wealth management firms are increasingly adopting multi-asset and multi-strategy approaches to enhance returns, moving beyond traditional asset management models [9][11]. - Collaboration with public funds is emphasized as a key strategy, allowing wealth management companies to focus on asset allocation and risk management while leveraging external expertise for specific investment strategies [11]. - It is anticipated that wealth management will contribute an additional 150 billion to 300 billion yuan in stock asset allocations in 2026 [10].