突发!贾国龙、罗永浩被禁言,微博CEO回应
证券时报·2026-01-16 15:25

Core Viewpoint - The article discusses the ongoing controversy surrounding Xibei and its founder, Jia Guolong, particularly in relation to the "prepared food" incident and the subsequent closure of a significant number of stores due to financial losses. Group 1: Company Response and Actions - Jia Guolong publicly stated that neither he nor any employees reported Luo Yonghao to the police during the controversy, emphasizing the company's legal operations and tax compliance [1] - Xibei plans to close 102 stores, which accounts for approximately 30% of its total locations, affecting around 4,000 employees. This decision comes after the company reported losses exceeding 500 million yuan since the prepared food controversy began [6][7] - The company has committed to ensuring that departing employees receive their full wages and that customer prepaid cards can be used at other locations or refunded [7] Group 2: Financial Performance and Market Impact - Xibei's net profit per store is only 5%, with total revenue in November 2025 at 265 million yuan, less than half of the same period in previous years. Fixed salary expenses for that month reached 135 million yuan [7] - Following the controversy, Xibei's sales dropped by 50% year-on-year in January 2026, with no stores turning a profit since the incident [7] - The company attempted to address consumer concerns by reducing prices on over 30 products by nearly 20% and implementing a "sunshine kitchen" initiative across all stores [7]

突发!贾国龙、罗永浩被禁言,微博CEO回应 - Reportify