贾国龙再发声：西贝冷冻西蓝花价格比市面普通产品高80%至120%，“从来不存在两岁的西蓝花”

Core Viewpoint - The chairman of Xibei, Jia Guolong, addressed consumer concerns regarding the frozen organic broccoli, emphasizing its high quality and safety standards, while also countering rumors about its shelf life [1][2]. Group 1: Product Quality and Pricing - Xibei's frozen organic broccoli is classified within the highest quality range on the market, with prices 80% to 120% higher than regular broccoli, even with large-scale procurement advantages [1][2]. - The broccoli is exported to Europe, America, and Korea, and was previously used for the Asian Games, sharing the same quality as that sold in Sam's Club and Hema supermarkets [1][2]. Group 2: Preservation and Safety Standards - The broccoli is processed using ultra-low temperature freezing technology, which effectively reduces vitamin loss and preserves minerals and dietary fiber without any preservatives [1][2]. - Full cold chain transportation is employed to ensure the highest food safety standards [1][2]. Group 3: Shelf Life and Turnover - China is the world's largest exporter of vegetables, with a typical shelf life of 18 to 24 months for frozen vegetables. However, Xibei ensures that its organic broccoli is used within two months, with a current standard requiring usage within one month [5]. - Jia Guolong refuted claims of "two-year-old broccoli," asserting that the company's high turnover rate prevents such occurrences [5].