涉嫌违规宣传被立案调查后，戴可思致歉

Core Viewpoint - The company Daikosi has faced controversy regarding its lip balm's advertising claims, specifically regarding "food-grade" labeling and the ability to "improve lip inflammation." The company has clarified that these claims were made by promotional personnel without proper company review and have since been retracted [4]. Group 1 - Daikosi issued a statement addressing the controversy, emphasizing that the issues pertain only to advertising language and do not reflect the product's quality or safety [4]. - The company conducted oral toxicity tests to ensure safety in case of accidental ingestion by children, adhering to the regulations outlined in the "Cosmetic Safety Technical Specifications" [4]. - The misleading "food-grade" claim was attributed to a misunderstanding by promotional staff and was only displayed on a single platform, which has since been removed [4]. Group 2 - Media reports highlighted that Daikosi's flagship store advertised its "Daikosi Baby Lip Balm" as "food-grade" and safe for accidental licking, which led to scrutiny from regulatory authorities [5]. - The local market supervision bureau has decided to initiate an investigation into Daikosi for compliance with advertising regulations [5].