Group 1 - Baidu announced a cash red envelope activity worth 500 million yuan, running from January 26 to March 12, with users having the chance to win up to 10,000 yuan [1] - Tencent is set to distribute 1 billion yuan in cash red envelopes starting February 1, with individual red envelopes also reaching up to 10,000 yuan [1][2] - Both companies are leveraging these cash giveaways to enhance user engagement on their respective platforms, with Baidu partnering with the 2026 Beijing Broadcasting Television Spring Festival Gala [1] Group 2 - The Tencent red envelope activity will be available through the Yuanbao app, which also offers additional lottery chances for users who reserve their red envelopes [2] - The announcements from both companies reflect a competitive strategy to attract users during the festive season, highlighting the importance of cash incentives in the digital economy [1][2]
百度宣布派5亿现金红包