贾乃亮代言品牌因虚假宣传被罚款

Core Viewpoint - The article discusses the penalty imposed on the probiotic brand Junxiaobao and its distributor Meihui Biotechnology (Shanghai) Co., Ltd. for false advertising regarding their product "Space No. 30," which was claimed to have therapeutic effects that it does not possess [2][4]. Group 1: Company Overview - Junxiaobao is a probiotic brand represented by celebrity Jia Nailiang, and its parent company is Chenguan Group [6][8]. - The company was established in May 2019 with a registered capital of approximately 200 million RMB, focusing on the sale of maternal and infant products, clothing, and daily necessities [8][11]. Group 2: Regulatory Actions - On June 18, 2025, the company promoted "Space No. 30" through a live broadcast, making unverified claims about its effectiveness in treating various gynecological issues [2][4]. - The Shanghai Chongming District Market Supervision Administration found that the product is an ordinary food item and does not have the claimed therapeutic effects, leading to a fine of 30,000 RMB imposed on December 3, 2025 [4][6]. Group 3: Company Response and Communication - Attempts by reporters to contact Meihui Biotechnology were unsuccessful, and the official customer service of Junxiaobao stated that probiotics are not medicines but are meant for auxiliary use [6][8].