21社论丨构建放心生态,提振消费信心
21世纪经济报道·2026-02-06 01:58

Core Viewpoint - The article emphasizes the importance of creating a trustworthy consumption environment in China to enhance consumer confidence and stimulate economic growth, particularly as the country transitions to a high-quality development phase [1][2]. Group 1: Market Regulation and Consumer Confidence - The State Administration for Market Regulation plans to implement policies to foster "trustworthy consumption" zones, which will include standards and training for trustworthy consumption entities [1][2]. - The contribution of final consumption expenditure to economic growth is projected to reach 52% by 2025, with total retail sales of consumer goods expected to exceed 50 trillion yuan for the first time [1]. Group 2: Challenges in the Consumption Market - Despite a generally stable consumption market, there are bottlenecks such as insufficient transparency in some regions and inconsistent quality and standards in goods and services [2]. - The State Administration for Market Regulation has been addressing consumer rights violations and is set to launch a three-year action plan to optimize the consumption environment in 48 representative regions [2]. Group 3: Trustworthy Consumption Zones - The concept of trustworthy consumption zones aims to shift from reactive regulation to proactive prevention and standard-setting, creating an environment where consumers feel safe and willing to spend [3]. - A standardized system for trustworthy consumption is being developed, covering key aspects such as product quality, service processes, after-sales support, and dispute resolution [3]. Group 4: Building a Supportive Ecosystem - Cultivating a large number of trustworthy businesses is essential for establishing a reliable consumption environment, which will enhance consumer experiences in daily shopping and leisure activities [4]. - A multi-faceted governance model involving government regulation, corporate responsibility, social oversight, and consumer participation is necessary to maintain a stable and trustworthy consumption ecosystem [5].

21社论丨构建放心生态,提振消费信心 - Reportify