Core Viewpoint - Adora Cruises announced the arrival of its 1 millionth guest on the Adora Magic City, indicating a thriving cruise market and consumer trust in the brand [3] Group 1: Company Developments - Adora Cruises plans to operate over 150 voyages in 2026 with its two ships, Adora Magic City and Adora Mediterranean, primarily from Shanghai and other cities [3][5] - The Adora Magic City will operate more than 80 voyages in 2026, with its first deployment from Shenzhen for Southeast Asia trips [5] - The second domestically produced large cruise ship, Adora Flower City, is over 91% complete and is expected to be delivered by the end of 2026, focusing on the Guangdong-Hong Kong-Macao Greater Bay Area [5] Group 2: Industry Trends - The cruise economy in Shanghai is experiencing significant growth, with a 17.5% increase in cruise arrivals and a 35.1% rise in passengers in 2025 [6] - The Shanghai Customs has implemented supportive policies to enhance the cruise industry, promoting multi-port operations and diverse cruise tourism products [7] - The upcoming Spring Festival is expected to trigger a new wave of consumer spending in Shanghai due to the launch of multiple cruise voyages [7]
爱达邮轮迎第100万名宾客，上海邮轮经济升级
第一财经·2026-02-08 12:45