今年着力建设强大国内市场,活跃线下消费
第一财经·2026-03-05 05:06

Core Viewpoint - The article emphasizes the importance of building a strong domestic market as a key task for the government in 2023, focusing on stimulating consumption and expanding investment to leverage China's vast market advantages [3]. Group 1: Government Initiatives - The government will implement special actions to boost consumption, aiming to stimulate residents' internal consumption motivation alongside consumption policies [3]. - A plan will be developed to increase income for urban and rural residents, particularly targeting low-income groups and enhancing property income, salary, and social security systems [3]. - Actions will be taken to improve service consumption quality and create new consumption scenarios, while also promoting offline consumption and activating lower-tier market consumption [3]. Group 2: Service Consumption Growth - In 2025, service retail sales are projected to grow by 5.5%, with sectors like cultural, sports, leisure, and travel showing double-digit growth [4]. - The total revenue from the catering industry in 2025 is expected to reach 5.8 trillion yuan, reflecting a year-on-year growth of 3.2% [4]. - The proportion of per capita service consumption expenditure reached 46.1% in 2025, indicating a more active service consumption market [4]. Group 3: Policy Recommendations - Suggestions were made to address issues such as the low proportion of service consumption in GDP and the mismatch between supply and demand in service consumption [5]. - The Ministry of Commerce is using these recommendations to enhance the quality of service consumption through policy formulation, scenario innovation, and digital transformation [5]. - Emphasis is placed on communicating consumption policies in a way that resonates with the public, focusing on improving quality of life and addressing consumer pain points [5][6]. Group 4: Strategic Focus - The draft of the 15th Five-Year Plan highlights the importance of strengthening domestic circulation and expanding domestic demand as a strategic foundation amid complex external environments [6]. - The plan aims to enhance the internal dynamics and reliability of domestic circulation while closely integrating consumer welfare and investment in both goods and people [6].

今年着力建设强大国内市场,活跃线下消费 - Reportify