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MasterCraft And World Wake Association Announce 2026 Mastercraft WWA Rider Experience Schedule
Globenewswire· 2026-02-17 17:00
Core Insights - MasterCraft Boat Company, in partnership with the World Wake Association (WWA), is launching a five-stop nationwide tour called the MasterCraft WWA Rider Experience, marking its return to supporting amateur wakeboarding and wakesurfing competitions after more than a decade [1][2] Group 1: Event Details - The 2026 MasterCraft WWA Rider Experience will feature a series of five events across the United States, exclusively using the new MasterCraft X24 to provide high-quality wakes and waves [2] - Each event will include a full weekend of programming, starting with a demo and education day led by professional athletes, followed by WWA-sanctioned Regional Championships for amateur riders [3] - The tour will also spotlight the WWA Junior Pro Series, providing opportunities for young athletes to compete for national seeding and scholarships [3] Group 2: Registration and Participation - Rider registration is set at $135 per division, with participants required to register separately for each discipline and hold a valid WWA membership [4] - Riders must bring their own life vest and board to participate in the events [4] Group 3: Community Engagement - Each event will include community-focused experiences such as gatherings for MasterCraft owners and dealer-hosted engagement events, aimed at fostering connections within the watersports community [5] Group 4: Schedule - The tour schedule includes stops in Acworth, Georgia (April 24–26), Little Elm, Texas (May 15–17), Pontiac Lake Park, Michigan (June 5–7), Jordanelle Reservoir, Utah (June 12–14), and Stumpy Creek Park, North Carolina (June 26–28) [8]
MasterCraft's 2026 Lineup Debuts All-New X24 – Offering More Power, Unrivaled Precision, and a Commanding Presence
Globenewswire· 2025-10-01 15:00
Core Insights - MasterCraft Boat Company has unveiled its 2026 model year lineup, featuring class-leading performance, unmatched craftsmanship, and proven reliability, highlighted by the completely redesigned X24 model [1][12]. Product Features - The 2026 lineup introduces advanced technology and stylish design, including a new audio system called MasterCraft SoundStage, keyless digital ignition, and a new stern thruster for improved maneuverability [5][6][7][8]. - Enhanced lighting features across all models, including full RGB lighting on NXT and new storage-area LEDs on XT models, improve visibility and aesthetics [9]. - Functional upgrades include optional valuables drawers, upgraded battery charger ports, and new rear entry access on mooring covers [10]. Design and Customization - The X24 model showcases a reengineered hull for better wake and wave performance, expanded cockpit space, and smarter storage solutions, accommodating up to two boards per side [13][14]. - The lineup offers new gel and flake colors, vinyl and flooring options, and updated tower color options for further personalization [11]. Brand Mission and Legacy - MasterCraft emphasizes its commitment to delivering industry-leading quality and performance, focusing on comfort and innovative design for drivers, riders, and passengers [20]. - With nearly 60 years of industry leadership, MasterCraft continues to innovate and create memorable experiences for boaters [2][22].
MasterCraft Boat Company Launches Third-Annual ‘Surf to Save Lives' Campaign in Support of St. Jude Children's Research Hospital®
GlobeNewswire News Room· 2025-05-20 15:00
Core Points - MasterCraft Boat Company has launched its third year of the Surf to Save Lives campaign, aiming to raise funds for St. Jude Children's Research Hospital, with a pledge of $75,000 in 2025, bringing the total raised since 2023 to $225,000 [1][2] - The campaign allows boaters nationwide to log their on-water activities through the MasterCraft Connect app, with MasterCraft donating $1 for every minute logged, up to a maximum of $75,000 [3] - The initiative is open to all boaters, not just MasterCraft owners, encouraging widespread participation in support of St. Jude's mission [3] Company Overview - MasterCraft is a leading innovator, designer, manufacturer, and marketer of premium performance sport boats, with a history of industry-leading innovation since its founding in 1968 [8][9] - The company is headquartered in Vonore, TN, and operates under three brands: MasterCraft, Crest, and Balise [9][10] Philanthropic Efforts - Over the past two years, MasterCraft has donated a total of $150,000 to St. Jude, reaching the maximum annual donation of $75,000 each year [2] - The campaign is supported by Alexa Score, a childhood cancer survivor and professional wakeboarder, who serves as the official spokesperson [5][6] - MasterCraft employees also have the opportunity to contribute through a dedicated Employee Giving Program [6]