Core Viewpoint - Prudential Financial Inc. is in the process of selling its loss-making India asset management unit, PGIM India Asset Management Pvt Ltd, after a decade of limited growth since its acquisition from Deutsche Bank AG [2] Group 1: Company Actions - PGIM Inc. has received bids from at least two local asset management firms, Groww Asset Management Ltd. and Edelweiss Asset Management, indicating interest in acquiring PGIM India Asset Management [1] - Negotiations for the sale are ongoing, but no deal has been finalized yet [2] Group 2: Financial Performance - PGIM's after-tax losses in India increased to over ₹23.5 crore (approximately $2.6 million) for the year ending March 2025, highlighting the financial struggles of the unit [4] Group 3: Industry Context - Global asset managers are actively investing in India, capitalizing on the country's equity boom, with recent investments from State Street Investment Management in Groww AMC and Westbridge Capital in Edelweiss AMC [3]