这是美国流行文化有史以来最糟糕的时代吗？ 最近，《大西洋月刊》（The Atlantic）旗下撰稿人Spencer Kornhaber写了一篇文章来论述这个命题，引发了不少音乐行业从业者关注。 这位记者采访了美国知名音乐历史学者Ted Gioia，后者直言不讳地指出，当代文化创作已陷入创造力枯竭的困境，艺术与娱乐的整体质感正在肉眼可见地 滑坡，其影响甚至辐射至一个国家的社会情绪与政治稳定。 尤其是音乐行业，愈来愈多的观察者质疑，音乐越来越不像一项艺术创作，更像一项由资本驱动的资产管理。甚至认为，大批私募公司的涌入，让经典曲 库不断侵蚀新作品的曝光与流通空间，令音乐生态逐渐趋于封闭与保守。 那么，在收听人群愈加全球化、创作环境空前开放的背景下，这种"经典老歌压倒新音乐"的论调真的成立吗？私募公司是否真正搅乱了音乐行业的市场？ 音乐行业的"衰落论" 近几年，音乐市场的"衰落叙事"已经成为美国顶级文学刊物中的敏感话题。 2023年，《纽约时报》一篇报道宣称，我们正处于自印刷术发明以来，文化上最缺乏创新、最缺乏变革、最缺乏开拓精神的世纪。 最近，数据分析公司YouGov的民意调查显示，美国人认为2020年代是一个世纪 ...

Core Theme - The 2025 Shanghai Summer Music Festival (MISA) will take place from July 1 to 13, featuring a diverse lineup of orchestras, ensembles, and artists, with a focus on the theme "Writing for the Future" [1] Group 1: Festival Overview - MISA will host 4 professional symphony orchestras, 7 music ensembles, multiple student art groups, and nearly 50 conductors and solo artists [1] - The festival includes 29 live performances and over 20 online broadcasts, along with various extension activities such as MISA Talk, MISA Ride, MISA Pass, and MISA Workshop [1] Group 2: Featured Performers and Events - The New York Philharmonic and Hamburg Philharmonic will perform at MISA, alongside the Shanghai Symphony Orchestra [2] - The festival will feature renowned conductor Esa-Pekka Salonen and pianist Alexander Kantorow, who will perform works by Debussy and Beethoven [2] - The closing concert will be conducted by music director Yu Long, featuring a commissioned piece by composer Zou Ye to commemorate the 80th anniversary of the victory in the Chinese People's Anti-Japanese War and the World Anti-Fascist War [2] Group 3: Special Themes and Collaborations - MISA will debut an environmentally themed symphonic work titled "Tree," composed by Liang Haoyi, showcasing a unique sound palette and visual storytelling [2] - The festival will also include performances of game music, with orchestras presenting pieces from popular games like "Monster Hunter" and "Genshin Impact" [3] - Celebrating Bach's 340th anniversary, MISA will host three themed concerts featuring various ensembles, including the Goldfinch Baroque Ensemble and the German vocal group Sliks [3]

南都讯 记者 丁慧峰 环球音乐大中华区（Universal Music Greater China）在粤港澳大湾区的全新公司 ——环球音乐粤港澳大湾区公司，5月16日在深圳福田中洲湾启幕，正式开启一段音乐与城市的崭新旅 程。香港摇滚乐队Supper Moment也出席典礼并在活动现场宣布已经正式签约环球音乐。未来，环球音 乐将与乐队共同携手，将他们的音乐推广到更远的地方。 环球音乐一众管理层包括环球音乐集团市场发展执行副总裁亚当・格兰奈特（Adam Granite）、环球音 乐集团大中华区主席暨首席执行官徐毅（Timothy Xu）、环球音乐集团大中华区首席财务官王恺 （Aaron Wang）、环球音乐集团大中华区首席运营官许雯静（Vivian Xu）、环球音乐香港董事总经理 暨环球音乐大中华区高级副总裁陈志光（Gary Chan），以及环球音乐艺术家与合作伙伴齐聚一堂，共 庆环球音乐粤港澳大湾区公司开业。 亚当・格兰奈特（Adam Granite）感谢出现在祝福视频中的每一位环球音乐合作艺术家们，同时也感谢 所有合作伙伴及协助他们于大湾区成立公司的政府部门，期待环球音乐能在中国取得更多的突破，同时 助力华语 ...

Group 1 - The core concept of the event is the launch of the first cross-national singer cultural exchange program in Asia, titled "Asian New Voice," featuring renowned artists from various countries [1][4] - The program aims to create a platform for young Asian musicians to showcase their talents and foster cultural dialogue through music, emphasizing the universality of music as a common language [4][6] - The unique format of the show includes a cruise-based stage, which is expected to generate significant interest in the competitive music variety show market [9] Group 2 - The exclusive title sponsor, Jia Duo Bao, is actively involved in the program's content creation, promoting its brand message through the theme "Drink Jia Duo Bao, Sing Asian New Voice" [9][13] - The program is set to premiere on iQIYI and Oriental TV, with Jia Duo Bao participating in the cultural exchange and music journey [13]

Core Insights - The release of the second trailer for "GTA6" resulted in 475 million views within 24 hours, significantly surpassing previous video game trailers [1][2] - The accompanying song "Hot Together" by the Pointer Sisters saw a staggering increase in Spotify plays by 182,000% following the trailer's release [1][4] - The music in video games is evolving from a background element to a central component of cultural and narrative experiences [3][9] Music Impact on Gaming - The "GTA" series has a history of reviving older songs, with the first trailer for "GTA6" causing a 36,979% increase in streams for Tom Petty's "Love Is a Long Road" [3] - The choice of music in trailers is crucial, as seen with "Hot Together," which, despite being a lesser-known track, resonated with the game's themes [4][6] - The rise in popularity of these songs can lead to increased opportunities for artists, as evidenced by the Pointer Sisters' recent surge in global search interest [7] Evolution of Music in Gaming - The "GTA" series has progressively integrated music into the gaming experience, with the first game featuring seven radio stations and the latest installment boasting over 400 tracks across 21 stations [9][10] - Rockstar Games has created immersive experiences by incorporating real-world DJ culture and live events into the game [10][14] - The collaboration with artists like Dr. Dre highlights the potential for deeper integration of music and gameplay, enhancing player engagement [12][14] Market Dynamics - The global gaming market reached $184 billion in 2023, significantly outpacing the recorded music market at $28.6 billion, indicating a shift in cultural consumption [15][16] - The potential for music-related markets within gaming is expected to triple by 2026, showcasing the growing importance of this intersection [15] Challenges and Opportunities - Despite the growth, there are challenges in the collaboration between music and gaming industries, including communication barriers and complex licensing processes [22][23] - The need for fair compensation for artists remains a critical issue, as many feel undervalued in the current licensing models [23] - Industry associations are working to bridge gaps and facilitate better partnerships between music and gaming sectors [24] Future Perspectives - The boundaries between music and gaming are becoming increasingly blurred, with potential for new creative expressions in virtual environments [26][27] - The focus is shifting towards how music can be perceived and valued within gaming, rather than merely how it is integrated [27]

5月15日，环球音乐大中华区宣布成立德意志留声机中国（Deutsche Grammophon China，下称DG中 国）与蓝色音符唱片中国（Blue Note RecordsChina）两大厂牌。 德意志留声机（Deutsche Grammophon）与蓝色音符唱片（Blue Note Records）是全球古典与爵士音乐 历史上最具影响力的两个厂牌。前者创立于1898年，以标志性的"大黄标"成为古典音乐殿堂级唱片的代 名词，后者创立于1939年，凭借对爵士乐纯粹性与先锋性的坚持享誉全球。多年来，德意志留声机和蓝 色音符唱片在中国古典与爵士音乐人心中占据着特殊地位，影响着本地艺术家对这两种音乐类型的理 解、学习和创作方式。 5月14日举办的发布会上，环球音乐大中华区主席暨首席执行官徐毅谈到，此次合作是一个新的起点， 两大标志性唱片首次在中国设立厂牌，将与本地艺术家和音乐界展开直接合作，发掘和扶持中国新生代 音乐人才。 蓝色音符唱片总裁唐·沃斯认为肖骏和安雨极具天赋与想法："他们的作品一定会为世界乐迷们带来耳目 一新的冲击。" 郎朗、王羽佳、余隆助力 签约前卫爵士组合 创立于1939年的蓝色音符唱片完整记录了 ...

"你可能不认识我，但你一定听过我的歌"。 有没有一首歌，你能跟着旋律哼唱每一句歌词，却始终叫不出演唱者的名字？最近一打开抖音就被这一系列视频刷屏。 @程响Echo 清澈嗓音里的《世界这么大还是遇见你》、 @阿YueYue - 黄月 婉转唱腔中的《云与海》、@要不要买菜-徐泽 用《下山》唱出的江湖豪 情…… 这些曾单曲循环却叫不出演唱者的歌曲，在 "你可能不认识我，但你一定听过我的歌"系列视频中集体 "掀桌"。当600万点赞的清唱视频刷屏，当26亿播放 量的话题持续霸榜，这场席卷全网的音乐风暴，掀起了全民的回忆杀。 图片源自抖音精选 那些藏在旋律背后的音乐创作者，如何借短视频从幕后走到台前？这场现象级传播的背后又怎样重塑音乐产业的未来图景？ 当陌生面孔遇上熟悉旋律，幕后音乐人身份大揭秘 在"你可能不认识，但你一定听过我的歌"系列视频中，一批音乐创作者正在集体现身。 在这些视频的开场中，往往是一张陌生面孔占据屏幕，搭配 "你可能不认识我，但你一定听过我的歌" 这句略带 "挑衅" 的话语。这种反差一下就抓住了观 众的注意力，心里对"我倒要看看我听过没"的好奇，也让很多网友不自觉的为视频停留。 比如，抖音音乐人@程响 ...

Core Viewpoint - The article commemorates the life and contributions of Chen Zhe, a lyricist and music producer, who passed away at the age of 71, highlighting his impact on Chinese pop music and cultural preservation efforts [1][2][3] Group 1: Career and Contributions - Chen Zhe was not formally trained in music but transitioned from being an electrician to a lyricist, marking a significant career change in 1986 when he wrote "Let the World Be Filled with Love," which opened a new era in Chinese pop music [1][2] - His works, such as "Yellow Earth Slope" and "A True Story," resonated deeply with audiences, showcasing the power of music to convey profound themes and emotions [2] - In 1998, he initiated the "Earth Wind Project" in Yunnan, focusing on cultural preservation and revitalization of traditional songs, demonstrating his commitment to grassroots cultural work [2][3] Group 2: Personal Philosophy and Legacy - Chen Zhe's personal motto, "gentle and natural, self-respect," reflects his character and dedication to cultural preservation, as he continued to work tirelessly in his later years [3] - His legacy lives on through his music and the cultural initiatives he championed, ensuring that traditional melodies and stories continue to thrive [3]

Core Insights - The music festival industry is experiencing intense competition, leading to a phenomenon known as "involution," where organizers must invest more in lineups, experiences, and overall production to stand out [1][18][21] - The Taohuawan Music Festival has evolved significantly since its inception, with costs increasing from under 3 million yuan to over 100 million yuan per event, while maintaining a stable revenue stream [2][4] - The audience experience is prioritized, with innovative solutions implemented to enhance engagement and satisfaction, such as rapid stage transitions and complimentary amenities [6][21] Industry Trends - The overall music festival market is transitioning from explosive growth to a more rational adjustment phase, with projections indicating a potential 30%-40% reduction in the number of events in 2024, while revenue remains stable [1][4] - Young audiences dominate the festival scene, with 86.3% of attendees at the latest Taohuawan Music Festival being under 30 years old, indicating a strong focus on youth culture [4][21] - The integration of diverse artists, including cross-industry figures, is becoming a common strategy to attract larger audiences and enhance the festival's appeal [12][22] Operational Strategies - Organizers are adopting differentiated operational strategies, focusing on headlining artists to drive ticket sales while also nurturing emerging talent [10][15] - The Taohuawan Music Festival features a mix of established and new artists, ensuring a broad appeal across different musical genres [10][12] - The Galaxy Left Bank Music Festival is expanding its reach with 13 planned events in 2024, targeting a more general audience and promoting local tourism [15][17] Audience Engagement - Audience engagement is critical, with 80% of ticket purchases driven by the lineup, while the remaining 20% is influenced by the overall experience and production quality [21][24] - Innovative stage designs and technology, such as 3D visuals and rapid artist transitions, are employed to create memorable experiences for attendees [4][6] - The provision of free amenities and thoughtful arrangements during events enhances the overall experience, fostering loyalty among festival-goers [6][21]

一度热火朝天的音乐节现已悄然生变。 较为明显的变化是热度回落、趋势向下，甚至有多场音乐节近日取消。原定于5月17日、18日举办的平潭2025蓝眼泪音乐节、同时期的晋中2025艾斯音乐 节，以及原定于5月24日、25日举办的湖州2025莫干山奇幻音乐节先后发布"延期"通知。 需要说明的是，音乐节绝大多数延期的情况，实际并无明确后延期限，直接由主办方统一做退票处理，本质就是取消。如果档期更改，主办方会重新开票 售卖。 音乐节本是新生代聚集地。 据中国演出行业协会《2024大型营业性演出市场趋势及特点分析》，2024年国内5000人以上的大型音乐节场次超过540场，累计票房近24亿元，观演人次 超过581万；大型音乐节观演观众年龄74.5%在29岁及以下，其中00后占比达41.2%。 在微博、抖音、小红书等平台上，资深乐迷频繁吐槽阵容同质化、氛围商业化，针对各个厂牌均有相应攻略，"避雷"呼声奇高；粉丝群体看重与明星近距 离互动，助推跨界元素大量涌入，把音乐节变成了拼盘演唱会和粉丝见面会。音乐节主办方想要"讨好"年轻人却不得其法，在流量与音乐本身之间摇摆， 扎堆官宣又临时取消。 热潮不会永不退。音乐节终究要找到情绪、 ...