每经记者｜石普宁 每经编辑｜唐元 图片来源：每经记者 张建 摄 "成都的城市建筑极具视觉冲击力，本身就像一部科幻电影中的场景。"5月28日，在成都天府长岛数字文创园——这个孕育了现象级动画电影《哪吒》的地 方，D'Art Shtajio动画公司创始人阿特尔·伊索姆（Arthell Isom）在接受《每日经济新闻》记者专访时，分享了他对动漫、AI技术与成都的看法和印象。 当天，"全球联动·产业互动"——科幻产业国际沙龙在此举行。活动由每日经济新闻主办，每经智库承办，成都市对外开放合作促进中心、成都市法学会、 游戏茶馆、共佳品创支持。 室外微风习习，即便是一身西装，也不难看到阿特尔·伊索姆练得一身好肌肉。当记者称赞其身材时，他笑着回应："搞创作的一定要把身体搞好。"在这样 轻松的氛围中，我们的对话就此展开。 D'Art Shtajio是日本首家有美国背景、也是动漫史上首家由非裔主营的大型动漫工作室，曾为《进击的巨人》《海贼王》《东京食尸鬼》等多部热门作品提 供过制作服务。 阿特尔·伊索姆则是《星球大战:幻境》（Star Wars: Visions）第一季的出品人，并深度参与过《进击的巨人》《海贼王》《银魂》《柯南 ...

Core Viewpoint - The Fourth Shandong Network Audiovisual Conference highlights the importance of high-quality content creation in the industry, showcasing numerous award-winning projects and setting new benchmarks for network audiovisual development in Shandong [1][3]. Group 1: Event Highlights - The conference featured the release of outstanding network audiovisual programs from Shandong over the past five years, including network dramas, films, documentaries, and short videos, aiming to establish industry standards [3]. - A total of 50 previously aired Shandong network audiovisual projects were announced, with notable entries from Qilu Evening News and Qilu Yidian, including the documentary "Shiguang Ji" and the audio work "Stories from Yimeng" [3]. - The 2025 "Qilu Literary Peak Plan" key projects were unveiled, with Qilu Evening News and Qilu Yidian's short video series "Guangmang" being selected [3]. Group 2: Company Achievements - In recent years, Qilu Evening News and Qilu Yidian have leveraged their audiovisual content strengths to create numerous high-quality works, including the 20-episode micro-documentary "Red Qilu: A Century of Memories" in 2021, which received national recognition [5]. - The 10-episode political micro-documentary "Shiguang Ji," launched in 2022, narrates the development stories of Shandong under the leadership of the Communist Party, earning accolades from provincial and national broadcasting authorities [5]. - The conference also included discussions with industry professionals, sharing creative experiences and exploring new paths for network audiovisual integration and innovation, further promoting high-quality development in Shandong's network audiovisual sector [5].

Core Insights - The conference aimed to explore contemporary Chinese music creation, focusing on innovation in music composition, theoretical research, and teaching practices [2][10] - The event gathered hundreds of experts and emerging talents in the music field, facilitating a platform for high-level academic and practical exchanges [1][11] Group 1: Conference Highlights - The conference featured a series of academic lectures by prominent figures, including the president of the Chinese Musicians Association and professors from renowned music institutions [4] - A core component was the "National Youth Composer Works Exchange," where 30 selected works out of 165 submissions showcased the vibrant energy of contemporary Chinese music [4][5] - The event included a unique "Sight Singing and Ear Training New Works Concert," presenting 15 selected pieces aimed at innovating music education practices [6] Group 2: Academic Contributions - A total of 92 papers were submitted, with 15 selected for their academic depth and innovative perspectives, highlighting the research capabilities of young scholars [5] - The presentations covered diverse topics, including modern interpretations of traditional music elements and interdisciplinary approaches to composition [5] Group 3: Cultural and Artistic Expression - The conference featured multiple concerts, including orchestral performances that highlighted works from various composers, showcasing the integration of cultural roots and contemporary expressions [7][9] - The event emphasized the importance of passing down musical traditions while encouraging the younger generation to take on creative responsibilities [2][10]

Group 1 - The cultural industry investment promotion conference achieved a record total transaction amount with 41 signed projects and 35 promoted projects from 24 government delegations and enterprises [1] - A selection of high-quality cultural projects with deep cultural connotations and innovative business models was made from over 4,000 projects nationwide for the roadshow [1] - Significant partnerships were formed, including a 32 million yuan agreement between Henan Guomai Cultural Industry Park and BYD, and a 500 million yuan agreement for the construction of the Urumqi Ice and Snow World project [1] Group 2 - The Kashmir textile brand, Jinxiu Kashmir, reported a significant increase in sales during the cultural expo, receiving bulk orders from Afghan buyers for carpets [2] - The coffee brand Kafa Future, which entered the cultural industry exhibition, has achieved over 10,000 smart coffee machines deployed nationwide within a year, with over 60% in the Shenzhen market [2] Group 3 - The film technology sector is seeing rapid development with multiple projects signed, including collaborations on AI script creation and immersive viewing experiences [3] - The design and creative ecosystem is expanding, with companies like New Hui Bio and Bamboo Cloud Technology collaborating on cultural IP incubation and commercial space upgrades [3] - The "Gankeng New Town Karu Ice and Snow World" project aims to create the largest indoor ice and snow complex in eastern Shenzhen, integrating VR skiing and holographic shows [3]

Core Insights - The 21st China (Shenzhen) International Cultural Industries Fair (CICIF) opened on May 22, showcasing over 6,000 cultural institutions and enterprises, highlighting the event's significance in the domestic cultural industry [1] - Huawei's "Tian Sheng Hui Hua" digital art exhibition gained significant attention, featuring award-winning works from the "2024 GoPaint Digital Creation Competition," centered around the theme "Co-creating Nature" [3][4] Group 1: Event Highlights - The exhibition attracted a large audience and was covered by major media outlets, including Xinhua News Agency, enhancing its visibility [4] - The "2024 GoPaint Digital Creation Competition" received over 6,000 high-quality submissions globally, with a jury composed of renowned experts, ensuring a high professional standard [4] Group 2: Technological Integration - Huawei's "Tian Sheng Hui Hua" exhibition is a culmination of years of investment in digital creation, showcasing the company's commitment to blending technology with traditional art [4] - The Tian Sheng Hui Hua App, launched in May 2024, features an upgraded painting engine supporting professional-grade 8K canvases and various efficient editing tools, catering to the needs of professional artists [6] Group 3: Hardware and Software Synergy - The Huawei MatePad Pro series is highlighted as an ideal tool for creators, featuring a 13.2-inch flexible OLED screen that simulates paper texture, enhancing the user experience [8] - The HarmonyOS 5 system on the MatePad Pro allows for multitasking with up to four applications displayed simultaneously, improving productivity for creators [8] Group 4: Future Prospects - The ongoing success of the digital art exhibition and competition indicates a growing trend in the integration of technology and art, with plans for the 2025 GoPaint competition already underway [9]

Core Insights - The report emphasizes that small and medium-sized businesses (SMBs) on Douyin e-commerce should focus on "good content, sufficient quantity, and high efficiency" by 2025 [6][1] - Short videos play a significant role in various scenarios such as product seeding, traffic generation, and sales conversion, with different types of short videos needing to be proportionately combined based on the business context [1][2] Content Creation Strategy - Successful short videos should follow a specific structure: start with a pain point or question, provide detailed explanations, showcase product selling points, and offer compelling reasons to click and purchase [1][2] - Key performance indicators include a jump rate below 30% and a completion rate above 60% for videos, with suggestions to optimize titles and increase interaction points to enhance content appeal [2][1] Tool Utilization - Businesses can leverage Douyin's Select Alliance to collaborate with influencers, utilizing their high exposure and fan engagement to expand reach [2] - AI tools in Douyin's backend can assist in efficiently generating scripts and editing videos, such as using AI for marketing copy generation and managing live stream content [2][1] Search Operations - To enhance traffic, it is recommended to publish at least 27 non-promotional short videos weekly, optimizing product and video titles with popular search terms to increase visibility [2][12] - A case study showed that by submitting search terms, a brand increased its product exposure click-through rate to 23% [2][12] Video Type Classification - The report categorizes short videos into three types: seeding videos, traffic generation videos, and sales conversion videos, each serving distinct purposes in the marketing funnel [24][26] - For different business scenarios, the recommended video ratio varies: for explosive products, prioritize sales conversion videos; for store promotions, focus on traffic generation videos; and for brand building, emphasize seeding videos [28][27] Overall Strategy - The report advocates for a systematic approach to short video content, integrating tools and data optimization to enhance the entire process from content creation to traffic conversion, ultimately improving operational efficiency within the Douyin e-commerce ecosystem [2][1]

金磊 发自 凹非寺 量子位 | 公众号 QbitAI 几乎让大模型全军覆没的新难题—— 看时钟 ，被国产AI给拿下了。 要知道，之前单单是一张时钟的图表，几乎所有大模型都答不对时间。 但现在，国产AI却可以直接 开视频 ，实时报准时间！ 可以看到，这个国产AI先是准确地报出了 "4点14分" ，而在等了一分钟后，它也是可以再次准确报时 "4点15分" 。 那么这到底是何许AI也？ 不卖关子，它就是豆包发布的新功能—— 视频通话 。 主打一个让AI 边看边聊天 。 而且啊，它还是接入了 联网搜索 的功能，所以回答的准确性和时效性这块也是拿捏到位了。 例如我们对着微博热搜的话题提个问题： 这个热搜第一的是什么新闻呀？ 可以看到，联网的豆包在视频通话的过程中，就可以直接把当下的新闻热点给你总结出来。 不得不说，这种跟AI的互动，不论是趣味性还是可靠性，都大大地增强了。 除此之外，这次的新功能还增加了 "字幕" 的选项，点击之后就可以看到之前对话的具体内容啦~ 既然这个功能如此有趣，那我们必须安排一波深度实测。 来，走起~ 跟豆包一块看《甄嬛传》 我们先来简单介绍一下视频通话的操作方式。 打开豆包App之后，依次点击 ...

开幕式结束后，"五好"(即好看、好吃、好听、好玩、好用）非遗大集同步开集。大集汇集了来自全国 各地的传统美食、传统音乐、传统戏剧、传统工艺、民俗、杂技等国家级、省级非遗项目。大会还推出 了"非遗打卡路线"，该路线贯穿"社火广场""傩舞广场""非遗食光里""百艺匠心坊""茗萃雅赏街""鱼纹广 场"六大活态展演区。 "社火广场"上鼓乐喧天，英歌舞、傩戏、抬阁、板凳龙、鱼灯让游客目不暇接……在这场视觉、听觉、 味觉、触觉于一体的文化盛宴中，中华优秀传统文化的独特魅力正以最鲜活的方式感染着每一位参与 者。 "'非遗视频创作哺育行动'是一次社会力量参与非遗保护的集结号，也是构建非遗传播新生态的播种 机。"中国非物质文化遗产保护协会会长王晓峰表示，其核心宗旨就是为广大青年非遗传承人和视频创 作人构建一个交流互鉴的广阔平台，为非遗项目提供展示与传播的重要窗口。 文化和旅游部非物质文化遗产司副司长李晓松表示，希望非遗传承人在有效传承的基础上，用社会公众 喜闻乐见的方式讲好自己的非遗故事，创作出更多有思想、有深度、有温度的视频作品。希望视频创作 者深入挖掘和阐述非遗蕴含的文化内涵，转化为有意义的主题、有意思的表达、有品质的作品 ...

杨稚梓：不得不说，安徒生是一个很善于营销自我的作家。如您所说，安徒生非常喜欢写自传。他在这些自传中 一遍遍讲述自己从底层少年成长为文学大师的励志人生，而且省略掉生活中那些幽暗阴郁的秘密，把自己符号 化。另一方面，安徒生的虚构性创作也具有自传性色彩，其中一部分使用的是加密式自传性写法，目的是把自己 无法直接透露的真实信息传达给"被选定的"读者——指的是那些细心的读者，他们可以通过作者留下的一些密钥 型线索找到更深的意义层面；另一部分则是安徒生塑造的"舞台自我"，比如我们熟悉的丑小鸭、坚定的锡兵等， 都是虽然出身有所欠缺，但要么天生具有才能，要么意志坚定，未曾因缺陷而自我放弃，非常符合市民价值观， 问世以来都成了非常深入人心的文学形象。其中，《丑小鸭》的结尾是："当我还是一只丑小鸭的时候，我做梦也 不曾想到过会有这样的幸福！"这对应的正是安徒生最著名的自传《我的童话人生》的开头："我的人生是一个美 丽的童话。"可见，安徒生希望读者把他的人生和《丑小鸭》这则童话联系在一起，和他笔下这些著名的童话形象 联系在一起，让作者和作品一起构成完整的文化符号，而这个符号背后的意义是才能更加坚定，非常符合市民群 体心目中励志人生 ...

Core Viewpoint - The article outlines three practical content creation rules for Douyin (TikTok) that can help users increase engagement and viewership, emphasizing the importance of visual appeal, practical value, and emotional connection in video content. Group 1: Visual Appeal - Rule One: Capture the Eye with Visuals - Users tend to scroll past videos if they are not visually engaging within the first three seconds. Key visual strategies include using vibrant colors and dynamic actions to attract attention [3][4]. - Example: A street vendor tossing an egg before cooking created a visually striking 15-second video that resulted in 20 franchise inquiries in one day [4]. Group 2: Practical Value - Rule Two: Provide Immediate Benefits - Content that offers practical tips or hacks is highly favored. Categories that perform well include life hacks, avoidance guides, and quick tutorials [5]. - Example: A mechanic created a series demonstrating how to fix a car window noise for just 10 yuan, attracting numerous customers to his shop [5]. Group 3: Emotional Connection - Rule Three: Hook Emotions - Content that evokes strong emotional responses, such as joy or relatability, tends to resonate well. Successful examples include satisfying visuals and relatable everyday moments [6]. - Caution: Avoid overly dramatic or forced emotional narratives, as authenticity is more impactful than staged performances [6]. Group 4: Content Creation Mindset - Ultimate Tip: Think Like the Audience - Before posting, creators should ask themselves if the content is engaging enough to stop scrolling, if it offers practical use, and if it encourages sharing with friends [8].