Core Viewpoint - POLA Group announced the dissolution of its subsidiary, Orbis Trading (Beijing) Co., Ltd., due to significant losses in the Chinese market, totaling over 1.5 billion yen in the past three years, prompting a strategic shift to focus on more stable growth brands and regions [1][5][15]. Group 1: Company Performance and Financials - Orbis Trading (Beijing) Co., Ltd. has reported net sales of 914 million yen, 976 million yen, and 783 million yen for the fiscal years ending in 2022, 2023, and 2024, respectively, with net losses of 570 million yen, 438 million yen, and 605 million yen during the same period [5][6]. - The total registered capital of Orbis Trading (Beijing) Co., Ltd. is 586.8 million USD, and the company has faced challenges due to changes in the Chinese economy and intensified e-commerce competition [5][6]. - POLA Group's overall net sales for 2022, 2023, and 2024 were 166.3 billion yen, 173.3 billion yen, and 170.4 billion yen, respectively, with net profits of 11.4 billion yen, 9.7 billion yen, and 9.3 billion yen [15]. Group 2: Market Strategy and Future Outlook - POLA China clarified that the dissolution of Orbis Trading (Beijing) Co., Ltd. is a localized business optimization and does not affect the operations of other brands in China, which continue to function normally [7]. - The company plans to deepen local innovation and respond actively to Chinese consumer demands, maintaining its commitment to the Chinese market as a long-term strategic core [7]. - Despite the strong growth of the Orbis brand, its overseas revenue contribution remains low, with only 2.5% of total revenue coming from international markets, reflecting a 15.3% decline year-on-year [15].

在公募基金行业迎来重大变革的当下，5月7日出台的《推动公募基金高质量发展行动方案》（以下简称 《行动方案》）无疑为行业发展指明了新方向。 投教服务创新：多维赋能价值投资落地 值得关注的是，围绕"提升投资者获得感"的政策要求，前海开源基金构建了立体化投教体系。杨德龙介 绍："在《行动方案》'提升投资者获得感'要求下，我公司将推出更多有特色的投教服务。包括通过组 织投资者教育活动，与银行证券公司等渠道合作召开大型投资策略报告会，进行现场投资者教育，同时 也会通过线上直播的形式与第三方平台合作开展投资者教育。我作为公司首席经济学家，也一直重视投 资者教育工作，多次获得投教达人的称号。在投教方面不遗余力，让更多投资者走向价值投资、长期投 资之路，是我一直不断倡导价值投资理念的目标所在。" 作为多次获评"投教达人"的行业专家，他持续推动巴菲特价值投资理念本土化实践，通过赴美参加股东 大会、出版投资著作等方式，引导投资者树立"长期持有优质资产"的理念。 此外，杨德龙还提到了量化评估投教效果的重要性。他认为："量化评估投教效果可以通过多种方式， 例如通过一些投资者满意度调查问卷以及其他的形式进行量化评估，让投资者有更多的获 ...

中证报中证网讯(王珞)5月27日—28日，2025年东盟—中国—海合会三方经济论坛在吉隆坡举行，期 间，广药集团旗下广州王老吉大健康产业有限公司与马来西亚宝钢制罐有限公司、马来西亚P.C.I.专业 罐装公司完成生产合作签约，未来王老吉将启动东南亚市场本土化生产，实现海外市场首次"供应链协 同+本土化生产+深度分销"的出海体系化布局。 马来西亚P.C.I.专业罐装公司拥有广泛的业务网络。此次双方携手，标志着王老吉进一步在马来西亚实 现"供应链协同+本土化生产+分销"的全链条模式。 据悉，马来西亚P.C.I专业罐装公司目前已经实现操作数字化、生产智能化、管理可视化，将利用先进生 产线和严格的品控体系，确保王老吉产品在马来西亚市场的品质始终如一。 广药集团董事陈杰辉表示，通过与马来西亚宝钢制罐、P.C.I.罐装公司的生产合作，王老吉在马来西亚 及东南亚地区生产与销售，将迈向全方位、体系化、深层次的格局。"广药集团将持续加码海外资源布 局，以合规化管理筑牢发展根基，以精准化拓展深耕区域市场，以全球化品牌提升文化认同，全面激发 马来西亚的本土化运营活力，推动其国际化战略向更高层次、更广维度迈进。" 广药集团董事长李小军 ...

【环球网科技报道 记者 林梦雪】 5月28日，2025 FIFA世俱杯倒计时18天。海信宣布，作为FIFA首个VAR显示官方合作伙 伴，将在赛场周边及VAR裁判室中，为VAR技术提供屏幕支持，助力精准判罚，意味着中国显示技术再获顶级体育赛事严 苛场景认可。 "海信追求的不是短期流量曝光，而是运用技术优势深度参与赛事，推动科技和体育人文深入融合发展。"海信相关负责 人，从2008年冠名澳网场馆起步，海信在体育营销领域已经进行了17年的布局。17年来，海信从品牌露出、产品支持，升 级到技术合作，持续拓展体育赛事营销的深度和广度。 体育营销十七载：从 " 被看见 " 到 " 被信任 " 2006年，海信确立了"未来发展大头在海外"的国际化战略。自此，企业逐步转变发展路径，从单纯的产品输出迈向自主品 牌建设之路，并持续在该领域投入大量资源。在探索品牌国际化进程中，海信察觉到，赞助顶级赛事是一条已被实践证 明、能让全球一流品牌迅速崛起的可行之道。 2008 年，海信以澳网场馆冠名开启体育营销之路时，其海外收入不足 60 亿元，自主品牌占比仅 21%。而如今，海信海外 收入已达 996 亿元，自主品牌占比提升至 86%， ...

Core Viewpoint - The article highlights the transformation of Schaeffler in China under the leadership of Zhang Yilin, emphasizing the importance of local management and innovation in adapting to the Chinese market [2][11]. Company Development - Schaeffler entered the Chinese market 30 years ago, with Zhang Yilin leading the company for 21 years, growing from a small team to nearly 19,000 employees and achieving sales of nearly 5 billion euros [4][10]. - The company established six major R&D centers and 17 factories in China, focusing on local innovation and development to meet market demands [4][10]. - The initial sales target set by Zhang Yilin was 1 billion euros by 2010, which was achieved through building a skilled local workforce and fostering a culture of innovation [4][5]. Talent Development - A significant investment was made in training local talent, with many German engineers providing hands-on training to Chinese employees, resulting in a robust local R&D capability [5][7]. - The training system categorized technical skills into five levels, fostering a competitive environment that led to high-quality outputs [4][7]. Market Adaptation - Schaeffler adapted to the changing Chinese automotive landscape by shifting focus from traditional clients to local brands, which required lower costs and faster development cycles [8][10]. - The company successfully navigated challenges posed by new domestic car manufacturers by enhancing local R&D capabilities and maintaining high-quality standards [10][12]. Strategic Positioning - Schaeffler China has become the third-largest segment of the global group, accounting for nearly a quarter of total revenue, and continues to show strong growth [10][11]. - The company has begun to export talent to other regions, indicating a shift in its operational dynamics and increasing confidence in local capabilities [7][10]. Future Outlook - Zhang Yilin aims for Schaeffler China to achieve 8 billion euros in sales by 2030, transitioning into a technology-driven company while becoming a more authentic "Chinese private enterprise" [16].

Core Insights - Despite fluctuations in the consumer market, the craft beer consumption power in Beijing remains strong, transitioning from offline to online and from niche to mainstream [1] - The report aims to analyze the migration path and future trends of craft beer consumption in Beijing, focusing on consumer profiles, existing issues, and future consumption trends [1] Consumer Segmentation - The craft beer market in Beijing is characterized by a diverse consumer base, with over 200 bars primarily located in Dongcheng and Chaoyang districts [3] - The consumer demographic shows a clear trend of personalization, with craft beer consumption moving from niche enthusiasts to a broader audience [3] - Key consumption areas include Chaoyang, Fengtai, Changping, and Haidian, with slight increases in consumption expected in Fengtai and Changping for 2024 compared to 2023 [3] Pricing and Consumption Patterns - There is a notable polarization in pricing, with high-end craft beers priced above 100 yuan and budget options around 9.9 to 19.9 yuan performing better than mid-range brands [5] - Approximately 73.31% of consumers prioritize value for money, while 44.36% seek freshness in beer offerings [5] - The average monthly expenditure on craft beer is positively correlated with personal income, with a significant portion of high-income consumers spending over 500 yuan monthly [6] Gender Dynamics - The male consumer base currently dominates craft beer consumption in Beijing, with a ratio of 64:36, although female participation is increasing [7] - The gender ratio in some bars has shifted to nearly equal, indicating a growing female consumer presence in the craft beer market [7] Market Challenges - The craft beer market faces challenges such as homogenized consumption scenarios and limited product variety, leading to a perceived decline in consumption power [9] - The reliance on bar settings for consumption limits the market's ability to cater to emerging home consumption trends, which are gaining popularity [9] Future Trends - The future of craft beer consumption in Beijing is expected to trend towards lower alcohol content, flavor innovation, and diversified product offerings [11] - Local flavor innovation is anticipated to become a key driver, with products incorporating local ingredients like Beijing pear and hawthorn [12] - The emergence of new consumption scenarios, such as outdoor activities and home consumption, will create a multi-faceted market landscape [13]

以下文章来源于槽值 ，作者槽值小妹 槽值 . 网易文创旗下新情感消费品牌，倡导更有情调、有质感的生活方式。 文 ｜ 槽值小妹 来源｜ 槽值（ID： caozhi163） 封面来源 ｜ P exels 拿下广东人，其实麦当劳蓄谋已久。 随着气温升高，各地 "绿化带PK大战" 已经开启。 北京"开启爆炸模式的月季花海"登上热搜，云南的 "昆明绿化带够外地学几年" 话题紧随其后， 杭州 绿化带亦被赞 "浪漫的没边了" …… 但一片混战中，偏偏有不按套路出牌杀出重围。 最近刚刚翻新的广州绿化带，裁剪过后，圆圆的形状，扁扁的身材， 广东人都遭不住了—— "为什么要在绿化带里种汉堡？" 图源：小红书@陆海真，已获授权 麦当劳官方闻着味儿就来了 / 小红书评论区 广东人，到底为何如此钟意麦当劳？ 惩罚一个广东人 ， 夺走麦当劳就够了 广东人对麦当劳的爱，早已深深体现在他们的言行举止，衣食住行中。 一些冷知识： 广东人判断一餐好不好吃的标准，是会不会说"早知去食麦当劳"。 一时间，成百上千条评论，无一不指向那个餐厅。 "M记，牡丹楼，麦当当，遇事不决麦当劳……你不知道吗？广州的别称其实是麦城来的。" 作为全国麦当劳最多的省， ...

开栏的话：在全球汽车产业的宏大版图中，中国汽车制造商正在书写着属于自己的辉煌篇章。近年来，中国汽车出口规模持续攀升，并在2023年首次 跃居全球第一后继续蝉联。这一成绩的背后，是中国汽车产业多年来厚积薄发的实力彰显。在出口"井喷"的同时，越来越多的中国车企意识到，要想在海 外市场真正站稳脚跟，实现可持续发展，本土化战略是关键。本土化不仅仅是简单在当地生产和销售，更是涉及到研发、供应链、人才、营销等多个环节 的深度融合。通过本土化，中国车企能够更好地适应当地的市场需求、政策法规和文化习惯，提高产品的竞争力和品牌的认可度。 当企业的国际化战略从初期的产品输出迈向更高发展阶段，海外本土化便成为其实现可持续增长的必然选择。当前，中国车企的海外本土化进程正在 稳步且深入地推进。在此背景下，《中国汽车报》特别推出"海外本土化正当时"系列报道，深入探寻中国车企在海外的本土化实践，聚焦它们所面临的机 遇与挑战，剖析成功经验与创新模式，全方位展现中国汽车产业在全球舞台上的崛起与奋进。 作为南美洲大陆的经济巨擘——巴西，正以其蓬勃的发展活力，成为全球汽车产业版图中备受瞩目的战略要地。在这片充满机遇与挑战的热土上，中 国汽车企业的 ...

思宇年度活动回顾： 首届全球眼科大会 | 首届全球骨科大会 | 首届全球心血管大会 即将召开： 2025年6月12日，首届全球医美科技大会 2025年7月17日，第二届全球医疗科技大会 2025年9月4-5日，第三届全球手术机器人大会 近日，日本医疗科技公司 奥林巴斯（Olympus） 宣布 计划在 2026年3月财年内 启动其 江苏苏州内窥镜组装工 厂 的正式运营。 该项目将聚焦核心内窥镜产品的 本地化装配 ，作为奥林巴斯在中国" 供应链优化+服务生态 建设 "战略的关键一环。 根据公司公告，工厂将采用 " 核心部件日本制造、整机在苏州组装 " 的模式， 以 提升交付速度、压缩物流成 本 ，并更好应对当前中国医疗市场对价格控制的持续强 化。工厂 初期投资规模为6000万美元 ，为奥林巴斯在 中国的 首个大规模生产布局 。 # 新任CEO上任，战略方向同步转型 苏州工厂的推进与奥林巴斯即将到任的新CEO 鲍勃·怀特（Bob White） 密切相关。 根据公司公告，怀特将于 2025年6月1日 正式出任CEO，并被提名为董事会成员。该任命是在前任临时CEO竹 内康雄完成过渡后作出的，显示出董事 会对 战略转型的 ...

Core Insights - The film "Ne Zha" has set a new benchmark for Chinese films going international, with a total box office exceeding 15.8 billion yuan and overseas earnings of 394 million yuan, ranking fifth in global box office history [1][3] - Multiple Chinese films are now being released simultaneously in over 20 countries, creating new records for overseas box office performance [1] - The approach to international distribution has evolved from merely exporting films to a more targeted strategy that includes audience profiling and localized marketing efforts [1][4] Distribution Strategies - Social media platforms like TikTok and Xiaohongshu are being utilized to enhance international exposure and engagement, breaking down traditional promotional barriers [3][4] - Tailored marketing strategies are essential for different regions, with localized promotional materials and partnerships with local channels to attract specific audience segments [4][7] - The Southeast Asian market, with its cultural ties to China, shows a high acceptance of Chinese films, making it a key area for targeted distribution [7] Cultural Adaptation - Successful overseas releases require a deep understanding of cultural differences and audience preferences, necessitating localized content adjustments [4][11] - Films like "The Wandering Earth" have successfully balanced local artistic elements with global appeal, while others have adapted their narratives to resonate with international audiences [12] - Co-productions with international partners enhance the technical quality and marketability of Chinese films, broadening their appeal [8][9] Box Office Performance - Specific films have achieved significant box office success in international markets, such as "The Legend of the Condor Heroes" in Thailand and "All In" in Malaysia, indicating a growing trend of Chinese films performing well abroad [7][10] - The importance of localized trailers and promotional materials is highlighted, as they can significantly impact box office results in overseas markets [10][12] Globalization of Chinese Cinema - The international success of Chinese films is not only measured by box office figures but also by the broader dissemination of Chinese culture on the global stage [12] - The industry's evolution towards a more global perspective reflects the increasing cultural soft power of China [12]