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2025-2031年中国海洋主题乐园市场全景调查与投资战略咨询报告
Sou Hu Cai Jing· 2025-07-03 06:41
一、海洋主题乐园行业研究目的 二、海洋主题乐园行业研究原则 三、海洋主题乐园行业研究方法 四、海洋主题乐园行业研究内容 第二章海洋主题乐园行业运行环境分析 第一节 海洋主题乐园行业政治法律环境分析 一、行业管理体制 二、行业相关标准 三、行业相关发展政策 第二节 海洋主题乐园行业经济环境分析 一、全球宏观经济分析 二、国内宏观经济分析 三、经济环境对产业影响分析 第三节 海洋主题乐园行业社会环境分析 一、海洋主题乐园产业社会环境 二、社会环境对行业的影响 第四节 海洋主题乐园行业技术环境分析 一、海洋主题乐园技术分析 二、技术环境对产业影响分析 第三章2024年全球海洋主题乐园行业运行分析 第一节2024年全球海洋主题乐园行业运行回顾 第二节 2024年全球海洋主题乐园行业发展动态 第三节 2024年海洋主题乐园行业区域竞争格局 第四节 重点区域市场现状及前景评估 一、北美市场概况及趋势 二、欧盟市场概况及趋势 三、亚太市场概况及趋势 第五节 2025-2031年全球海洋主题乐园行业前景评估 第四章中国海洋主题乐园行业经营情况分析 第一节 海洋主题乐园行业发展概况分析 一、行业发展历程回顾 二、行业经营情况及 ...
上海乐高乐园“乐高大飞车”突发故障,官方:触发自动保护程序,设施符合安全标准
Cai Jing Wang· 2025-06-30 10:07
据悉,事发的"乐高大飞车"位于乐园"创想世界"主题区,是乐高集团全球首秀的旗舰游乐项目。该设施 拥有530米超长轨道,兼具速度与弯道设计,试运营期间因较强的刺激性成为人气项目,高峰时段排队 时长可达60分钟。项目自6月20日随乐园试运营同步开放,此次故障是其运行8天内首次出现系统性停 机。回顾试运营历程,这已是乐园10天内第二次设备故障。6月20日首日开放时,4D剧场曾因水特效设 备控制系统故障,导致部分游客意外淋湿。当时乐园立即停用相关特效模块,在保留影片放映的同时启 动人工致歉补偿流程。 关于乐园的运营保障,倪向旭表示:"在设备安全资质方面,乐园所有开启运行的设备均已通过国家特 检院的严格检验,符合国家相关安全标准要求。在人员配置上,乐园操作和维护人员均经过专业培训并 熟练掌握操作维护技能。维护人员严格依照国家标准和乐园规定,对设备进行细致巡检和深度维护,确 保不放过任何安全隐患,全力保障游客游玩安全。" 作为全国首家乐高主题乐园,上海乐高乐园自筹备起便备受公众瞩目。然而,在试运营期间,园区却接 连出现设备运行异常情况,引发社会对主题乐园设备安全的持续关注。继6月20日试运营首日4D剧 场"水特效设备"故 ...
票价贵、低龄化?上海乐高乐园口碑分化,深圳乐园建设逾期
Nan Fang Du Shi Bao· 2025-06-07 12:26
距离全球开园规模最大的乐高乐园——上海乐高乐园度假区正式开幕(7月5日)还有不到一个月时间,目前该园区已进入内测及试运营阶段。据旅游平台统 计,端午假期,上海乐高乐园未开先火,搜索量环比上月增10倍。然而日前,该乐园酒店因"下午4时后入住上午11时前退房,提前入住或延迟退房均需付费 699元"的规定引发热议。 口碑分化:对成年人可玩性低,整体低龄化 今年端午遇上六一,"多孩经济"火热,带动主题乐园热度攀升显著。同程旅行数据显示,端午假期,国内主题公园门票预订热度同比增长127%,国内预订 热度较高的主题公园包括北京环球度假区、上海迪士尼乐园、珠海长隆海洋王国、广州长隆野生动物世界、常州中华恐龙园。与此同时,也有不少游客(受 邀)参与了上海乐高乐园的首批试运营内测。 除此之外,南都记者留意到,自试营业以来,上海乐高乐园的口碑便褒贬不一,不少参与试运营的游客吐槽:距离远、票价贵、游乐项目低龄化、表演 像"乡村大舞台"等等。在门票销售上,乐园开业首日门票已于5月28日开售,但并未出现如上海迪士尼与北京环球影城开售即秒售罄的热度,目前依然可以 购买。 有业内人士对南都记者分析称,主题乐园运营方做好自身定位和市场判断非 ...
2025端午上海旅游亮眼:文旅商体展联动 三天全要素旅游消费超124亿元
Group 1: Tourism Data and Trends - During the three-day Dragon Boat Festival holiday in 2025, Shanghai received 6.48 million visitors, with total tourism transaction value reaching 12.48 billion yuan, a year-on-year increase of 3.30% [1] - The average hotel occupancy rate in Shanghai was 59%, up by 1 percentage point compared to the previous year [1] - Online and offline consumption in Shanghai reached nearly 20 billion yuan in the two days leading up to the holiday, marking a 4.1% increase compared to the same period in 2024 [1] Group 2: Theme Parks and Family Activities - Theme parks played a significant role in driving tourism, with family-oriented activities coinciding with the Children's Day celebrations [2] - Notable attractions included Shanghai Disneyland's "Wonderful Student Month" and various promotional events at other parks, contributing to a 38% increase in dining and a 53% increase in tourism site consumption [2] Group 3: Night Economy and Regional Collaboration - Nighttime consumption in Shanghai saw a year-on-year increase of 20.8% during the holiday, with visitors from cities like Suzhou and Beijing being major contributors [4] - The opening of the LEGO Land Resort in Jinshan District marked a new phase in regional tourism collaboration, linking resources between Jinshan and neighboring Pinghu [4] Group 4: Performance and Ticket Economy - A total of 447 performances were held during the holiday, attracting 379,000 attendees and generating approximately 103 million yuan in ticket sales, a 156.27% increase [5] - The FE Electric Formula World Championship in Shanghai attracted significant crowds, with local businesses offering discounts linked to event tickets, enhancing the overall tourism experience [5][6] Group 5: Integration of Culture and Commerce - The "Follow the Performance to Travel Pudong" initiative aims to integrate cultural events with tourism, offering discounts for hotel stays and attractions based on ticket purchases [6] - The ticket economy is expected to enhance cultural value and extend the tourism consumption chain, with promotional efforts planned for the upcoming summer tourism peak [6]
太火爆!住一晚最高7463元,90分钟内售罄!对标上海迪士尼→
新华网财经· 2025-05-29 10:32
全球开园规模最大的乐高乐园——上海乐高乐园度假区将于2025年7月5日开园迎客。 5月28日晚8点,上海乐高乐园度假区开启一日票及酒店销售服务。 据澎湃新闻报道,记者在乐高乐园官方微信小程序搜索发现,当晚开票后一小时左右,上海乐高乐园酒 店在开园首日入住的最便宜的标准家庭房及"标准家庭房+一日票"的套餐已售完,随后除套房外的客房 也很快售罄。 开票后一个半小时以内,开园首日的所有客房全部售罄。 最高价格一晚7463元 据上观新闻报道,乐高乐园酒店位于整个乐园的入口处,是一栋六层建筑,外墙是经典的乐高缤纷色 块,就像是搭出来的巨型乐高积木。 图片来源:上观新闻 工作人员介绍,酒店共有250个房间,分为乐高城堡、乐高城市、乐高好朋友、乐高幻影忍者、乐高悟 空小侠5个主题,房型则有标准家庭房、园景家庭房、园景家庭套房、尊享园景家庭套房四种。 图片来源:上观新闻 标准家庭房,开园首日的价格为2400元/晚;园景家庭房,开园首日的价格为2760元/晚;园景家庭套 房,开园首日的价格为6563元/晚; 尊享园景家庭套房,开园首日的价格为7463元/晚 。 其中,套房包含上海乐高乐园2大1小两日票;而开园首日"标准家庭房+ ...
三特索道核心项目韧性凸显 2024年接待游客866.81万人次
Chang Jiang Shang Bao· 2025-05-26 01:09
Core Viewpoint - SanTe Cableway maintains steady development driven by dual core of "cableway main business + ecological cultural tourism," achieving record-high profitability indicators since its listing in 2024 [1] Financial Performance - In 2024, SanTe Cableway received a total of 8.6681 million visitors, generating revenue of 692 million yuan and a net profit of 142 million yuan, continuing to lead the national cableway industry [1] - The company achieved a year-on-year revenue growth of 11.34%, with net profit reaching 142 million yuan [1] Key Projects Performance - The iconic project, Fanjing Mountain Cableway, received 1.7666 million visitors in 2024, generating revenue of 237 million yuan and a net profit of 136 million yuan, despite increased downtime due to weather [2] - Huashan Cableway received 1.9894 million visitors, with revenue of 136 million yuan and net profit of 46.37 million yuan, leveraging cultural IP to enhance visitor interaction [2] - Zhuhai Jingshan Cableway and Slide saw accelerated growth in the second half of 2024, with 1.1322 million visitors, revenue of 63.92 million yuan, and a net profit increase of 25% [2] Innovation and Market Activation - Hainan Monkey Island project attracted 1.2425 million visitors, generating revenue of 106 million yuan and net profit of 36.2 million yuan, introducing the first immersive sky show in the country [3] - Traditional projects like Lushan Three Gorges and Qiandao Lake are optimizing operations to alleviate market pressure, with Lushan attracting 682,700 visitors [3] Strategic Initiatives - The company is focusing on "slimming down and strengthening" internal management while maintaining cost control, with operating costs increasing only by 2% year-on-year [4] - Management expenses decreased by 9.5%, and financial expenses dropped by nearly 12 million yuan, improving profitability quality [4] Future Outlook - SanTe Cableway aims to solidify its position as an "ecological theme park comprehensive operator" while actively expanding into new business areas, with the Qiandao Lake "Muxin Valley" project progressing rapidly [5] - The company plans to distribute a cash dividend of 2.5 yuan per 10 shares, totaling approximately 44.43 million yuan, reflecting a significant increase in shareholder returns [5] - In 2025, the company will continue to focus on dual core drivers, enhancing brand operation and content innovation [5]
为什么外资主题乐园都跑来上海抢生意?
Hu Xiu· 2025-05-26 00:06
Core Insights - The article highlights the booming theme park industry in Shanghai, driven by major global IPs like LEGO, Peppa Pig, and Harry Potter, creating a competitive landscape for family-oriented entertainment [3][19][36] Group 1: Theme Park Developments - Shanghai will see the opening of the world's largest LEGO park in July 2025, featuring unique attractions like themed overnight stays [4] - In 2027, the first outdoor Peppa Pig park in Asia will open, offering family-friendly activities at an affordable price [5] - The Harry Potter Studio Tour is set to open in 2027, with an expected annual visitor capacity of 2 million [6] - Shanghai Disneyland is also expanding with a Marvel-themed area, featuring Spider-Man attractions [7] Group 2: Market Dynamics - The Shanghai theme park market is characterized by a high density of middle-class families and a strong demand for family-oriented entertainment, making it an attractive investment location [21][22] - Theme parks are seen as a long-term investment, requiring careful consideration of location, market feedback, and government support [24][26] - Shanghai's government actively promotes the development of world-class tourist attractions, making it a favorable environment for foreign investments in theme parks [29][36] Group 3: Challenges and Competition - Despite the influx of major IPs, there is concern about market saturation and potential visitor fatigue, as families may not be willing to spend on multiple parks [41][42] - The competition among theme parks will focus on visitor experience, cleanliness, and overall satisfaction, rather than just the novelty of attractions [46][47] - The closure of older parks like Jinjiang Park signifies a shift in consumer preferences and the need for continuous innovation in the theme park sector [50][51]
上海乐高乐园官宣7月5日开园 开园限量酒店套餐3588元
Mei Ri Jing Ji Xin Wen· 2025-05-07 04:30
Group 1 - Merlin Entertainments Group announced that the world's largest LEGOLAND park, Shanghai LEGOLAND Resort, will open on July 5, 2025 [1] - Limited edition annual passes and hotel packages are now available for purchase, priced at 1399 yuan and 3588 yuan respectively, with the hotel package having limited stock [1] - The annual pass is valid for 365 days from the opening date, allowing access for at least 308 days, excluding certain holidays and operational adjustments [1] Group 2 - The Chief Strategic Development Officer of Merlin Group, John Jacobson, emphasized the significance of the opening date as a milestone and expressed excitement for welcoming the first visitors [1] - Construction of the Shanghai LEGOLAND Resort is nearing completion, with over a thousand employees recruited by the end of April [1] - The resort is conveniently located near the Jinshan North Station, with high-speed trains taking approximately 18 to 19 minutes to reach major Shanghai hubs [2]
财经早察丨《哪吒》 够让光线成为“迪士尼”吗?
《哪吒》的爆火让光线传媒彻底嗨了。 现在,这家公司宣布要走向"迪士尼"模式,成为"IP 创造者和运营商"。今天,我们就来盘点一下,《哪 吒》足够让光线传媒成为迪士尼吗? 大家好,我是小贺,欢迎收看本期消费参考与财经早察联动的特别节目《哪吒经济学》。 《哪吒》的爆火是毋庸置疑的。截至4月末,《哪吒2》票房已经超过153亿元,在全球影史排名第五, 在《哪吒2》前面的是传说中的《泰坦尼克号》。《哪吒2》的票房成绩,大大突破了中国电影的票房天 花板。 所以,我们先来看看第一个问题,光线传媒到底从《哪吒2》中挣了多少钱。 这家公司的一季报给出了答案。在一季度,光线传媒营收同比增长177.87%至29.75亿元;归母净利润同 比增长374.79%至20.16亿元。 这一成绩远超光线传媒在2024年业绩。2024年,光线传媒营收只有15.86亿元;归母净利润只有2.92亿 元。 还要看到,票房收入只是《哪吒2》营收的一部分。 光线传媒就提到,《哪吒2》上映前,其就已提前着手规划、开发潮玩、手办、卡牌、出版物等多元衍 生品。 库迪咖啡首席策略官李颖波就告诉我,《哪吒2》联名合作比市面上传统IP价格要高,他们花了很大代 价。最 ...